GTM Systems Lead (Salesforce)
Argus is where smart people belong and where they can grow. We answer the challenge of illuminating markets and shaping new futures. What We’re Looking For Argus is seeking a GTM Systems Lead (Salesforce) to design, build, and scale the technical backbone of our global go-to-market (GTM) function. This is a player-coach role that balances hands-on Salesforce expertise, AI-native automation, and cross-functional leadership to ensure our systems drive efficiency, productivity, and growth. You will serve as the primary owner of Salesforce, lead the integration of Argus’ GTM technology stack, and design and spec scalable systems that reduce friction across the customer lifecycle. Working closely with Commercial and Technology leadership, you will translate business needs into technical solutions, implement automation that accelerates deal velocity, and enforce data hygiene that enables accurate forecasting and actionable insights. As Argus modernizes its GTM stack, you will be responsible for setting and delivering the roadmap, ensuring reliability and scalability, and mentoring a growing GTM systems team. Please note, this role is not directly responsible for systems administration or low level development work - the Revenue Operations Manager will work closely with the Technology team and provide input and requirements into the architecture and implementation of the technology. What Will You Be Doing
- Salesforce Ownership
- Own the success of Argus’ Salesforce instance, including owning that strategic vision, governance processes and ultimately performance.
- Translate complex business requirements into scalable, well-documented Salesforce solutions.
- Stay current on Salesforce releases and enforce best practices across the Sales organization
- Process & Workflow Optimization
- Rebuild and optimize core GTM workflows: lead management, opportunity management, forecasting, quoting, renewals, and post-sale customer journey.
- Implement AI-native automations that surface next-best actions, improve rep productivity, and accelerate deal velocity.
- Tech Stack Integration & Roadmap
- Lead integration of the GTM tech stack (e.g., marketing automation, sales engagement, customer success platforms, CPQ) into a unified ecosystem.
- Develop and execute a GTM systems roadmap, aligning initiatives with commercial priorities
- Evaluate, recommend, and implement emerging technologies (AI, automation, revenue intelligence).
- Data Hygiene & Governance
- Establish standards for data quality, de-duplication, enrichment, and compliance (privacy/security).
- Ensure clean, consistent CRM data to support reliable reporting, forecasting, and analytics.
- Cross-Functional Leadership
- Partner with Sales, Marketing, CS, and Product leadership to align systems with business needs
- Act as a bridge between technical teams and business stakeholders, ensuring adoption and impact.
- Collaborate with senior leaders to design operational rhythms (e.g., QBRs, pipeline reviews) grounded in data.
- Team Leadership & Coaching
- Hire, coach, and mentor team of GTM systems specialists
- Foster a culture of safety, scalability, and high-velocity delivery in GTM systems
- 7–10 years of experience in GTM systems, Salesforce architecture, or RevOps, with proven success leading complex Salesforce implementations and / or turnarounds
- Background in subscription-based B2B, SaaS, or information services businesses.
- Salesforce Admin certification strongly preferred Architect and/or Developer certifications would be a bonus; role needs to be able to clearly articulate desired SFDC changes but is not expected to execute from an administration / Devops perspective
- Deep Salesforce expertise (Sales Cloud, Service Cloud, Apex, Lightning, Flows, SOQL)
- Experience integrating Salesforce with marketing automation, sales engagement, customer success, and analytics platforms (e.g., Marketo, HubSpot, LeanData, Gong, Outreach, Hightouch).
- Strong understanding of data architecture, governance, and compliance standards across global operations.
- Demonstrated ability to design and execute a systems roadmap aligned with commercial strategy.
- Track record of automating workflows and leveraging AI to improve GTM productivity.
- Strong stakeholder management and communication skills, with ability to influence at the executive level.
- Experience managing and mentoring small systems teams in a player-coach capacity.
- Background in subscription-based B2B, SaaS, or information services businesses.
- Group pension scheme
- Group healthcare and life assurance scheme
- Flexible working environment
- 25 days holiday with annual increase up to 30 days
- Subsidised gym membership
- Season ticket travel loans
- Cycle to work scheme
- Extensive internal and external training
- Opportunity to build and lead a foundational function at a global market leader.
- Direct exposure to Sales, Marketing, and Executive leadership, with a mandate to modernize Argus’ GTM infrastructure.