Marketing Manager
Product Marketing Manager - Healthcare
- Launch new Product into the Healthcare market
- Standout role - create impact
- Great opportunity to shape marketing processes
The Role of Marketing Manager
This is a fantastic opportunity for a strong Marketing Manager to join a successful consultancy to manage the full mix of marketing activity. Working with sector specialists to grow business and brand awareness.
- Conduct detailed market and competitor analysis to uncover trends, opportunities, and challenges
- Develop product messaging, value propositions , and positioning that stand out in a competitive space.
- Plan and execute product launches, working cross-functionally to ensure success
- Produce engaging marketing materials , from case studies and brochures to digital content and white papers.
- Deliver digital marketing campaigns that communicate key benefits and drive user engagement
- Leverage customer insights and feedback to refine and enhance product value
- Collaborate with sales, customer success , and product development teams for full alignment
The Company is looking for a Marketing Manager
This innovative healthcare technology business is transforming how care providers manage compliance and performance. As a pioneer in the sector, their data-driven solutions are trusted by organisations across the UK to deliver clarity, consistency, and control.
For the Marketing Manager Position, we are looking for individuals who meet the following criteria:
You will have previous experience marketing into healthcare sectors driving awareness, adoption, and long-term engagement. This person will bridge product, sales, and market strategy, owning everything from positioning and messaging to lead generation and campaign execution.
- B2B technology or SaaS marketing, ideally within healthcare, life sciences, or regulated industries
- Proven success launching and scaling SaaS or other products from pre-launch through to customer adoption
- Deep understanding of GTM strategy , product positioning, and market segmentation
- Experience operating in complex, multi-stakeholder environments (NHS, private healthcare, care providers, etc
- Analytical mindset with experience in market research and data-led decision making
- Experience with content-led growth (white papers, thought leadership, webinars, etc.)
- Confident using digital marketing tools
- Previous ownership of marketing automation and CRM tools
- Happy to work in the office - some flexibility after settling-in period
The Benefits of this Marketing Manager:
- 50,000
- Bonus
- Pension
- Healthcare
- Company
- BMS Performance
- Location
- Stevenage, Hertfordshire, UK
- Employment Type
- Part-time
- Posted
- Company
- BMS Performance
- Location
- Stevenage, Hertfordshire, UK
- Employment Type
- Part-time
- Posted