Senior Product Marketing Manager - Platform

About the Role:

As a Senior Product Marketing Manager - Platform at Bloomreach, you support go-to-market activities and collaborate with cross-functional partners to help position and launch product features for our data platform and data partnerships (e.g. Snowflake, Databricks). This role is designed for team members with foundational product marketing skills, with a strong focus on cross-functional partnering, education, and enablement. You work closely alongside other experienced product marketers and gradually expand your impact and autonomy.

Key Responsibilities

1. Narrative, Positioning & Written Communication

• Tell the better together story for joint solutions, including reference architectures and outcomes.
• Own the platform & partnerships narrative : craft clear positioning, value propositions, and proof for data buyers (security, governance, scalability).
• Produce crisp, reusable assets : messaging documents, one-pagers, pitch deck slides, integration briefskept current and versioned.

2. Launches & Partner/Alliances Go-To-Market

• Lead platform related launches end-to-end : tiering, milestones, communication plan, enablement, and post-launch evaluation.
• Support partner GTM programs : joint positioning, listings/marketplaces, co-marketing calendars, co-sell motions.

3. Market & Competitive Intelligence

• Own an insight loop on warehouse-native trends, integration ecosystems, and category competitors; translate findings into roadmap and GTM suggestions.
• Run targeted win/loss and deal reviews for data-led opportunities; update objection handling, and discovery guides based on evidence.

4. Sales Enablement

• Build and maintain field-ready kits (talk tracks, discovery, ROI/TCO, demo storylines) for platform and partner dealsplus partner-specific variants.
• Support Enablement in creating role-based training (AE/SE/CS) and monitor usage and effectiveness (content adoption, influenced pipeline, win-rate lift).

Experience and Qualifications

• 2+ years experience in Product Marketing, with a focus on partner messaging & marketing, ideally at sales led SaaS company working in Marketing Technology, Data Management, Data Warehousing, or related categories
• 2+ years experience with data platforms or data warehouses as a vendor, user, or partner - Snowflake, Databricks, Segment or similar
• Technical product marketing expertise and eagerness to learn new technologies.
• Strong writing skills; some experience presenting is a plus.
• Bachelors degree or equivalent work experience in marketing, business, or a technical field preferred.

Excited? Join us and transform the future of commerce experiences.

Regional benefits:

• Personal pension contribution by Bloomreach
• MyEva online financial expert tool at your disposal
• Access to private hospitals with reduced wait times
• Income protection in case of long-term illness or injury