Account Executive | SaaS | Adtech | Agencies | London

Business Development Manager – UK (Agency & AdTech Sales)

Location: United Kingdom (Hybrid)

Salary: Up to £90K base + double OTE

Some companies sell into agencies. Others build an entire growth engine around them.

This business has seen strong traction across the UK agency landscape and is now doubling down on this channel as a core part of its commercial strategy. This is a deliberate shift across the business, not just a single hire.

They are now looking for someone to take ownership of that motion and turn early success into a scalable revenue stream.

The company 🏫

A global AdTech platform powered by deep learning, working with leading brands and agencies worldwide to deliver performance across the full customer journey.

The UK team is already well established and performing strongly. What’s changing now is the strategic focus on expanding agency partnerships as a primary route to market.

• Global presence with cutting-edge proprietary technology

• ~40 people in the UK across sales, account management, and support

• Strong existing traction with agencies and digital-native brands

• Clear business-wide focus on scaling the agency channel

Business Development Manager

This is a newly defined, high-impact role focused on driving net-new business across agencies and digital-native organisations in the UK.

While independent agencies remain a key focus, the scope is broader. You will engage a mix of agency partners, programmatic teams, and digitally mature businesses where strategic partnerships can be built and scaled.

You will be responsible for building pipeline from scratch, navigating complex stakeholder environments, and closing commercial agreements that lead to long-term partnerships.

This is a true hunter role with a strong emphasis on credibility, network, and understanding how the AdTech and agency ecosystem operates.

What you’ll be doing 🚀

• Driving net-new business across UK agencies and digital-first organisations

• Building relationships with stakeholders such as Heads of Programmatic, Trading Directors, Digital Leads, and commercial decision-makers

• Executing a structured outbound strategy across calls, email, LinkedIn, and in-person networking

• Researching and mapping target accounts to identify key decision-makers and influencers

• Navigating complex, multi-stakeholder sales processes

• Owning negotiations including MSAs, volume agreements, and vendor onboarding

• Securing placement on approved vendor lists across target organisations

• Running sales conversations and guiding prospects through to activation

• Attending industry events and conferences to build market presence and generate opportunities

• Maintaining strong CRM discipline and pipeline management

Why this role stands out 🏆

• Strategic priority for the business with clear investment and focus

• Opportunity to build and scale a key revenue channel from early traction

• High visibility with leadership and direct impact on UK growth

• Blend of outbound hunting, relationship building, and commercial ownership

• Backed by a strong UK team and proven global product

What you should bring 👏

• 3+ years of closing experience in a BDM / AE / new business role

• Strong background in AdTech sales, ideally with exposure to agency environments

• Solid understanding of how UK agencies and digital organisations operate commercially

• Proven ability to generate pipeline through outbound efforts

• Experience managing multi-stakeholder, consultative sales cycles

• Confidence owning deals end-to-end, including negotiation and commercial structuring

• Strong networking capability and comfort in face-to-face environments

• Structured approach to prospecting, outreach, and pipeline building

• Experience using CRM and outbound tooling effectively

• Stable career trajectory with clear progression

What’s on offer 🎯

• Up to £90K base salary with double OTE

• Private health insurance and pension contribution

• Gym allowance and 25 days holiday

• Generous training and development budget

• Work from anywhere policy alongside hybrid working

• High-impact role with real ownership and growth potential

If you understand how to win in the UK agency and AdTech ecosystem and want to be part of a business making this a core growth strategy, this is worth exploring.