Digital Product Manager

Who are we?

Boux Avenue is the cool, young, London-based lingerie, nightwear and swimwear brand, with 27 stores across the UK and a thriving ecommerce business at www.bouxavenue.com. Founded in April 2011, the brand describes its core aesthetic as a blend of the sweet and the sexy, with its bi-annual collections designed by their in-house team. Pitched at what the brand calls an 'accessible luxury' price tag, Boux Avenue's reputation is founded not only on the femininity of its products, but also on their quality, comfort and fit, backed up with the offer of a free and expert bra fit service in all of its stores.

No matter what your age, size or style, Boux Avenue is an inclusive brand for everybody. Available in sizes 28-40, A-H cups and sizes 6-18. With an unrivalled eye for detail and passion for customer service, Boux Avenue is your ultimate destination whether you're looking for everyday essentials or something a little sexier.

The role

This is a pivotal role in our team to drive improvements in our digital experience and bridge the gap between business vision and technical execution.

You will be responsible for defining requirements for new features, ensuring the quality of every release, and serving as the primary point of contact for site health. From front-end aesthetic perfection to back-end logic and in-store digital tools, you will ensure our digital products and technology empowers our brand.

Main duties & Responsibilities

• Launching new products and features: delivering new projects and site features with end to end ownership
• Cross-Functional Collaboration: Act as the partner for the Ecom Team (site releases/new functionality) and other teams such as the Store Team (for example order in store/loyalty scheme), ensuring their digital tools are functional and intuitive.
• Requirements & Business Analysis: Translate business goals (from Ecom or Retail teams) into clear, technical user stories and functional specifications.
• Incident Management: Serve as the central point of contact for all site issues and critical site bugs
• Triage: Investigating reported bugs to determine if they are user-error, edge cases, or critical system failures.
• Reporting: Raising precise tickets for developers with clear "steps to reproduce," screen recordings, and impact analysis.
• Support end-to-end QA Testing: Own the testing lifecycle for digital projects. This includes manual regression testing, mobile responsiveness checks, and verifying that back-end data (orders/inventory) flows correctly.
• UAT & Launch Oversight: Lead User Acceptance Testing sessions with stakeholders, ensuring that what is built actually solves the business problem before it goes live.
• Responsible for key projects to improve online experience such as offering new more convenient delivery methods such as delivery to lockers
• Support major programmes such as improving site speed and performance working closely with multiple parties including our analytics partners, technical development teams and eCommerce platform providers
• Communicating regular status updates of key projects and associated site releases
• Developing business cases to support new site features alongside key stakeholders such as the eCommerce trading teams and performance marketing teams

What are we looking for from you?

• 3+ Years Experience: Proven track record in a product manager / business analyst role, ideally within a fast-paced Retail/E-commerce environment.
• Technical Literacy: Familiarity with e-commerce platforms (e.g., Salesforce Commerce Cloud) and project management tools such as Jira, Trello
• Meticulous Attention to Detail: You have an eye for "pixel-perfection" on the front end and "logic-perfection" on the back end.
• Highly organised: able to manage priorities between a long-term project (e.g.,country expansion) and an immediate site bug without losing focus.
• Strong Communication skills: able to explain a user experience or site bug to a non-technical stakeholder in a way that manages their expectations.
• Commercial judgment: able to prioritise workload, projects and product features based on solid commercial judgment
• Drive for Results: tenacious and determined to get things done, drive progress and make things happen
• Hands-on, comfortable with the ‘doing’ – you’ll be happy getting stuck-in to any task to drive growth
• A Self-starter, highly motivated, proactive and positive attitude. Forward thinker who can drive ideas forward
• Super-resilient and comfortable working in a fast-paced and changeable environment (you’ll be able to keep your cool and thrive on a challenge)
• A team player not afraid to get stuck in and help out to deliver results
• Experience working in retail / eCommerce would be preferred

Are there any benefits?

• Competitive salary
• 33 days annual leave, inclusive of bank holidays, plus an additional wellbeing day
• Fun working environment with regular social events
• Eligible to join the enhanced pension scheme after 12 months service
• Staff discounts across the brands within Theo Paphitis Retail Group (Ryman, Robert Dyas and London Graphic Centre)