Marketing & CRM Executive

Marketing & CRM Executive

Location: Brighton (Hybrid working is available)

Package: £Negotiable + Benefits

We're looking for a confident, versatile Marketing Executive to join us and take the lead on a range of high-impact marketing projects.

Working closely with the Head of Communications, you'll act as an extension of our in-house team - not just supporting day-to-day delivery, but taking ownership of key initiatives that span both our fast-growing employee benefits platform, My.Drewberry, and wider marketing activity across the Brown & Brown Health and Employee Benefits brand.

This is a wide-ranging role with plenty of scope to make your mark. You'll lead the development of communications and content to support new feature launches, from explainer videos and onboarding guides to in-platform messaging and campaign collateral, as well as contribute to broader projects such as refining website copy, crafting email journeys, and ensuring our proposition is clearly and consistently communicated to both employers and employeesWe're looking for someone who's not only hands-on and creative, but also proactive and self-directed. You should feel comfortable managing projects from brief to delivery, collaborating with stakeholders, proposing solutions, and ensuring high standards throughout.

This is an ideal opportunity for a skilled individual who enjoys variety, takes pride in producing polished and purposeful work.

2. Key Responsibilities Key responsibilities will include, but are not limited to, the following:

• Leading the development of launch communications for new features on our employee benefits platform
• Writing clear and user-friendly 'how-to' guides, FAQs, and in-platform help content
• Collaborating on internal and external marketing campaigns to support product and brand goals
• Drafting email marketing flows, onboarding journeys, and campaign sequences
• Refining and expanding website copy to improve clarity, consistency, and SEO performance
• Creating engaging product videos and promotional assets
• Building and maintaining simple marketing performance reports, ideally in Looker, to help track engagement and identify areas for optimisation

3. Required Skills & Experience We're looking for a well-rounded individual with a strong blend of creative, strategic, and technical marketing skills. The ideal candidate will bring:

• Proven experience in B2B marketing - ideally within SaaS, fintech, or employee benefits
• Excellent copywriting and editorial skills, with a focus on clarity, tone, and purpose
• Hands-on experience producing simple but effective marketing videos using tools such as Canva, Descript, or Adobe Express
• Confidence leading projects from concept to completion, including stakeholder collaboration and sign-off
• Strong understanding of user experience (UX) and the ability to translate complex ideas into simple, actionable content
• Familiarity with writing and editing content for digital platforms, including websites, emails, and knowledge bases
• A solid working knowledge of SEO best practices, from on-page optimisation and keyword integration to aligning content structure with user search intent
• Experience building and interpreting marketing reports, ideally using Looker, to track engagement, campaign performance, and surface actionable insights
• The ability to adapt writing style for different audiences, such as HR professionals, business owners, or employees.

The Rewards:

• A negotiable basic salary + all the normal benefits (25 days holiday + Bank Holidays, Pension, Death in Service etc.)
• Access to both Flexible benefits and our annual share save scheme (15% discount on BRO shares (post probation).
• Full support for your professional development (including fully funded qualifications)