Sales Development Representative
Job Title: Senior SDR, Enterprise (EU)
Location: Darlington (Will consider Remote)
Salary: £45,000.00 // £100k+ OTE
Employment Type: Permanent
About CameraMatics
CameraMatics is a AI-powered fleet intelligence platform trusted by some of the world’s largest fleet operators. We help organisations that depend on commercial vehicles to improve safety, efficiency, compliance and sustainability at scale.
Our platform combines AI video safety, vehicle telematics, driver workflows, and compliance tools into a single SaaS solution — serving transport and haulage, field service, construction, utilities, and manufacturing fleets across the UK, Ireland, Europe, and North America.
We’re growing fast, backed by strong investor support, and building a category-defining product in a market where legacy dashcam and telematics providers are being replaced by intelligent, data-driven platforms. If you want to be part of that shift, this is the place.
The Role
The Senior SDR, Enterprise is a critical hire within our European go-to-market team. This is a hands-on, high-impact role—not a junior position or a stepping stone into sales. You will personally own enterprise outbound and inbound prospecting for large, complex fleet organisations, partnering closely with Enterprise Account Executives and senior leadership to build pipeline across multinational and national accounts.
You’ll be the first voice our most important prospects hear. That means you need to be commercially sharp, operationally curious, and confident in engaging senior stakeholders across fleet, safety, operations and leadership functions.
What You’ll Do
Enterprise Prospecting & Pipeline Generation
• Own outbound prospecting into large enterprise and multinational fleet organisations across Europe.
• Act as the first point of contact for senior operational, safety, risk and fleet decision-makers.
• Secure high-quality discovery meetings for Enterprise and National Account Executives.
• Qualify opportunities using a consultative, value-led approach aligned to CameraMatics’ four product pillars: Fleet Safety, Fleet Performance & Vehicle Intelligence, Fleet Efficiency and Fleet Compliance.
• Follow up on inbound leads generated by marketing and strategic campaigns.
Sales Strategy & Execution
• Pitch the full CameraMatics platform and articulate enterprise-level value propositions tied to measurable operational outcomes.
• Understand customer challenges from accident reduction and driver behaviour to route optimisation and compliance and map them to our solutions.
• Collaborate with the enterprise team to ensure seamless handover and opportunity progression through the sales cycle.
Outbound Excellence
• Execute high-volume, high-quality outbound activity across calls, email and LinkedIn.
• Develop and refine enterprise outreach messaging, sequencing and cadence strategies.
• Drive continuous improvement in connect rates, meeting quality and conversion.
CRM, Data & Market Intelligence
• Maintain accurate Salesforce records and pipeline hygiene to a high standard.
• Self-source and data-mine enterprise accounts and contacts using Apollo, LinkedIn Sales Navigator and other prospecting tools.
• Gather market and competitor intelligence (Samsara, Lytx, Motive, Netradyne) to inform outreach and positioning.
• Leverage Gong call intelligence and the wider sales tech stack to track activity, performance and outcomes.
Performance & Reporting
• Own and consistently achieve individual meeting and pipeline targets.
• Produce clear activity and performance reporting for senior leadership.
• Participate in regular 1:1s and performance reviews with the CRO.
• Stay current on product releases, sector trends and strategic priorities.
What We’re Looking For
• 5+ years’ experience in sales development, inside sales or outbound prospecting, ideally within enterprise or complex B2B environments.
• Proven track record of booking meetings with large, complex or technical organisations — not just high volume, but high quality.
• SaaS, IoT or technical sales background is highly desirable. You understand how to sell a platform, not just a product.
• Hunter mentality. You’re energised by cold outreach and building pipeline from scratch, not waiting for inbound.
• Enterprise communication skills. Confident engaging C-suite, VP and Director-level stakeholders across operations, safety and fleet.
• CRM discipline. You treat Salesforce as a strategic tool, not an admin burden. Clean data, accurate pipeline, no shortcuts.
• Coaching instinct. Experience mentoring or elevating SDR peers is a strong advantage — but this is a hands-on IC role first.
Why This Role Matters
This is not a graduate SDR seat. It’s a senior, high-ownership position for someone who wants to:
• Own enterprise pipeline creation for a fast-scaling SaaS business.
• Work directly with the CRO and senior sales leadership on strategy and execution.
• Operate in complex, multi-stakeholder sales conversations from day one.
• Build a clear pathway into enterprise AE, sales leadership or strategic GTM roles.