SMB Account Executive (DACH)
Job Description Join the team redefining how the world experiences design. Hello, hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte! Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point. Where And How You Can Work The buzzing Canva London campus features several buildings around beautiful leafy Hoxton Square in Shoreditch. While our global headquarters is in Sydney, Australia, London is our HQ for Europe, with all kinds of teams based here, plus event spaces to gather our team and communities. You’ll experience a warm welcome from our Vibe team at front of house, amazing home cooked food from our Head Chef and a variety of workspaces to hang out with your team mates or get solo work done. That said, we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals and so you have choice in where and how you work. What You’d Be Doing In This Role Our Account Executives work closely with our customers to understand their goals and provide tailored solutions to meet their needs. Whether it's creating eye-catching pitch decks for their sales teams, designing creative marketing materials at scale, or ensuring everyone is on-brand, our team has the expertise to help our customers in all departments succeed. You'll own a targeted book of SMB prospects, run an end to end sales cycle from initial outreach to close, and contribute directly to revenue generation. Leveraging the SPICED methodology, you'll qualify opportunities effectively, uncover customer value, and drive scalable, repeatable sales motions. This is a high impact role, ideal for someone who thrives in a fast growing environment, enjoys autonomy, and is energised by building pipeline, closing deals, and shaping Canva’s presence in Europe. At the moment, this role is focused on:
- You’ll conduct outbound sales activities to identify, prospect, and engage with SMB clients.
- You’ll develop a deep understanding of SMB customers' needs, pain points, and objectives to tailor Canva's solutions effectively.
- You’ll proactively reach out to potential SMB clients via phone, email, and other channels to present Canva's value proposition and product offerings.
- You’ll build and maintain strong, long-term relationships with SMB clients through regular communication, follow-up, and exceptional customer service.
- You’ll collaborate closely with internal teams, including Sales & Success, Marketing, and Product, to optimise the sales process and ensure a seamless customer experience.
- You’ll meet and exceed sales targets and performance metrics, including monthly quotas and conversion rates.
- You’ll keep accurate and up-to-date records of sales activities, customer interactions, and pipeline management using our CRM system.
- You’ll stay informed about industry trends, competitive landscape, and product developments to effectively position Canva in the SMB market segment.
- You have a proven track record of success in outbound sales or account management roles, preferably in a B2B or SMB-focused environment.
- You have strong sales acumen with excellent negotiation, communication, and interpersonal skills.
- You have a results-oriented mindset with a passion for driving revenue growth and delivering exceptional customer experiences.
- You have the ability to work independently, prioritise tasks, and manage time effectively in a fast-paced, target-driven environment.
- You have familiarity with CRM and outreach software (e.g., Salesforce, Outreach IO, Sales Navigator and Gong)
- You're fluent in German.
- You have prior experience in the tech industry, SaaS sales, or working with SMB clients is a plus.
- Equity packages - we want our success to be yours too
- Inclusive parental leave policy that supports all parents & carers
- An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
- Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally