Product Marketing Manager

Product Marketing Manager required to join a global data and analytics business in the City of London who supports clients across the energy and commodities sector. The organisation is investing heavily in technology and is now building an AI-native data platform that will fundamentally reshape how its insight, analytics, and consulting services are delivered and commercialised.

This is a commercially focused, high-visibility role where you'll take real ownership of how a core product is positioned, taken to market, and adopted by customers globally.

The Company

This is a well-established global data and analytics business operating across the energy and commodities sectors. They are historically recognised for their deep domain expertise and high-quality insight. The organisation supports major clients in navigating complex markets, long-term planning, and the global energy transition towards lower-carbon solutions.

The business is now in a significant phase of transformation and investment, evolving from a traditional insight-led organisation into a more product-led, technology-enabled platform business. With strong backing and a growing international footprint, it is scaling quickly and building out its data, analytics, and product capabilities to support future growth.

The environment remains intellectually rigorous and grounded in subject matter expertise but is becoming increasingly fast-paced and commercially driven. There is a strong emphasis on productisation, innovation, and delivering scalable, data-led solutions that create more value for clients.

You'll be joining at an important point in this journey, where there is genuine momentum, visible change, and a clear opportunity to influence how products are developed, positioned, and taken to market.

The Role

You'll sit at the centre of product, sales, and marketing, owning how a key data platform is brought to market and understood by its target audience.

This isn't just about writing messaging you'll be shaping the commercial narrative, influencing how the product evolves, and ensuring it lands effectively with both new and existing customers. You'll work closely with product teams on roadmap alignment, with sales on how the platform is sold, and with marketing on how it's communicated externally.

It's a role that blends strategy with execution ideal for someone who enjoys building structure but is equally comfortable rolling up their sleeves to deliver.

Key Responsibilities

** Own the end-to-end go-to-market approach for a core data product, from launch through to ongoing adoption

** Shape clear, compelling messaging that translates technical capability into commercial value

** Partner closely with product teams to align market needs with product direction

** Enable sales teams with the tools, narratives, and collateral needed to win business

** Develop a deep understanding of customers, competitors, and market dynamics

** Drive initiatives that improve product adoption, engagement, and retention

** Use data and insight to continuously refine positioning and go-to-market effectiveness

About You

** Background in product marketing, or go-to-market roles within B2B tech, data, or analytics environments is essential

** Experience launching or scaling products in a commercial setting

** Strong ability to connect product capability to customer and business value

** Comfortable working across multiple teams, influencing without heavy structure

** Confident working autonomously, showing initiative and curiosity while knowing when to engage senior stakeholders

** Commercially minded, with a bias towards action and outcomes

** Experience or understanding of energy, oil & gas, commodities, or adjacent markets would be a significant advantage

Why Join?

** Own the go-to-market narrative for a flagship product from an early stage, with real autonomy and the freedom to define how it is positioned and taken to market

** Play a key role in the shift from a consultancy-led model to a more product-led, technology-driven organisation

** Work on a cutting-edge, AI-native data platform at the centre of the company's growth strategy

** Build and define a new Product Marketing team from the ground up, setting the strategy, standards, and ways of working

** Work closely with senior stakeholders, with real influence over product positioning, go-to-market strategy, and commercial direction

** Join at a pivotal point of scale, with clear opportunity to grow as both the platform and wider business expand

What's on Offer

This role comes with a salary £60k - £70k and an associated benefits package. The companies London office operate a hybrid working model, with 2 days onsite per week in their offices in the heart of the City.

If you're a Product Marketing Manager who enjoys owning go-to-market strategy, influencing product direction, and operating in a commercially driven environment, this is a genuinely interesting opportunity to step into.

If this sounds of interest, please apply or reach out to Murray Simpson.

Cathcart Technology is acting as an Employment Agency in relation to this vacancy.