Product Marketing Manager (12-month Maternity Cover)
Product Marketing Manager
Maternity Cover (12 month)
Who We Are
Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions. The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology.
We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success. Which is why some of the world's biggest and best-known tech companies choose to work with us.
The Team
Chesamel has a large team of marketing experts delivering on client projects across the globe, ranging from fully integrated and embedded consultancy to ad-hoc on demand project delivery. You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.
About the Role:
This is a 12-month Maternity Cover role, ideal for an ambitious mid-level Product Marketing Manager who thrives in hands-on delivery. This role is focused purely on execution and project ownership, not people management.
We are looking for a coachable individual (3 to 6 years experience) who excels at turning strategy into measurable action. You will own projects end-to-end after onboarding, working closely with cross-functional stakeholders to ensure flawless execution.
Core Responsibilities (Execution Focus)
1. Product Marketing & Go-to-Market (GTM) Delivery
- Execute regional go-to-market plans for new creator and viewer-facing product launches across EMEA.
- Localise global GTM strategies, adapting messaging for local audiences, cultural moments, and regional channels.
- Execute integrated regional and local marketing initiatives across channels such as social, email, web, and in-product surfaces.
- Manage creative execution by briefing agencies and internal teams, reviewing assets, and ensuring on-time delivery.
2. Viewer- & Creator-Focused Storytelling with Data
- Develop a strong understanding of the EMEA creator and viewer ecosystem, combining user research, product usage data, and market insights.
- Analyse performance data, experimentation results, and qualitative feedback to identify opportunities for improving adoption, engagement, and monetisation.
- Support storytelling that resonates directly with end users (viewers and creators), leveraging a strong B2C/consumer perspective.
- Translate insights into clear, actionable recommendations for product marketing optimisation.
Qualifications & Experience
- 3 to 6 years of relevant professional experience in Product Marketing, Growth Marketing, or a closely related execution-heavy field.
- Strong, hands-on execution experience; prior people management experience is not required.
- B2C / Consumer Experience is Essential: Proven experience in consumer, subscription, marketplace, media, or entertainment products (e.g., streaming, mobility, food delivery, FinTech, e-commerce).
- Experience with monetisation features, user adoption, feature launches, or in-product messaging is a significant plus.
Skills & Attributes:
- Coachability: Eager to learn, take feedback, and be mentored by the core team.
- Comfortable working with data to inform decisions and measure impact.
- Excellent written and verbal communication skills.
- Experience collaborating with global teams and adapting messaging for local markets.
Additional Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Fluency in English is required; proficiency in another major EMEA language (e.g., French, German, Spanish) is a plus.
- Location: United Kingdom or France.