Sales Development Representative (SDR)

Diamond Search Recruitment are delighted to be representing our client, a leader within their field, providing trusted identity and security solutions. The role is pivotal in driving the growth of the organisation by generating and qualifying leads for the sales team. It serves as the frontline ambassador of the organisation, tasked with igniting the spark that fuels the sales engine. The primary purpose of the role is to identify and engage potential customers, nurturing them from initial interest to qualified opportunities. By meticulously researching target markets and executing strategic outreach campaigns, the SDR cultivates relationships that lay the foundation for revenue growth.
The role is responsible for identifying potential customers, initiating contact, and nurturing relationships to create opportunities for the sales pipeline. The SDR acts as the first point of contact for prospects, paving the way for successful sales engagements. The purpose of the Sales Development Representative role extends beyond the realm of lead generation; it embodies the mission to forge meaningful connections, drive engagement, and lay the groundwork for lasting customer relationships.
 
Main job responsibilities and accountabilities

• Conduct targeted research to identify potential leads and prospects within defined market segments. Utilise various channels such as email, phone calls, social media, and networking events to initiate contact and introduce the company's products or services.
• Reach out to prospects through personalised and compelling messaging to spark interest and establish rapport.
• Qualify leads based on predefined criteria and assess their readiness for further engagement with the sales team. Conduct thorough qualification of leads by asking relevant questions to understand their needs, challenges, and purchasing intent.
• Determine the prospect's fit for the company's offerings and prioritise leads based on potential revenue opportunities.
• Schedule meetings and appointments for the sales team with qualified leads who have expressed interest in learning more about the company's solutions.
• Coordinate calendars and logistics to ensure seamless communication and scheduling.
• Maintain accurate records of prospect interactions and lead status updates in the CRM system.
• Track and manage leads through the sales pipeline, ensuring timely follow-up and progression towards conversion.
• Collaborate closely with the sales team to align on target accounts, messaging strategies, and lead handover processes.
• Provide valuable insights and feedback from prospect interactions to optimise sales strategies and improve conversion rates.
• Track key performance metrics such as lead conversion rates, appointment-to-close ratios, and pipeline velocity.
• Generate reports and dashboards to evaluate the effectiveness of outreach efforts and identify areas for improvement.

Person specification - Essential

• Clear and concise communication skills, both in verbal and written.
• Fluent in English and French languages, with the ability to articulate value propositions and engage prospects effectively in both languages.
• Ability to handle rejection and persistently pursue leads with a positive attitude and determination
• Strong organisational skills and the ability to prioritise tasks to maximise productivity and meet targets in a dynamic environment.
• Flexible and adaptable to changing priorities, market dynamics, and sales strategies.
• Comfortable using CRM systems, email automation tools, and other sales technology to streamline processes and track prospect interactions.
• Good understanding of relevant data protection laws.
• Oral and written fluency in the below languages:
• French Language C1 level,
• English Language C1 level.

Desirable

• Previous experience in sales, customer service, or lead generation roles, preferably within a B2B environment
• Basic understanding of the industry, market trends, and competitive landscape to effectively engage prospects and position the company's offerings.
• Ability to analyse data and metrics to identify patterns, trends, and opportunities for optimisation in lead generation and qualification processes.
• Eagerness to stay updated on sales techniques, industry best practices, and product knowledge through ongoing training and self-directed learning initiatives.
• Demonstrated ability to exceeding quota. Strong analytical, business process development and problem-solving skills
• Strong Time Management and prioritisation skills.

Apply today!
Diamond Search Recruitment is acting as an Employment Agency in regard to this vacancy