Data Analyst (Oxford)
A fast-growing group operating across multiple ethical and purpose-led eCommerce brands is hiring a contract Commercial Insights Analyst to help transform data into strategic advantage.
This is a hybrid role based in Oxfordshire , with office attendance required on Tuesdays, Wednesdays, and Thursdays . To be considered, applicants must be located within a 45-minute commute .
You'll sit at the heart of commercial decision-making, using behavioural, transactional, and digital data to improve customer experience, boost conversion, and increase lifetime value. Working across a variety of brands and business units, your insights will directly influence pricing, promotions, stock strategy, and customer journeys .
What You’ll Be Doing
- Identify behavioural trends and customer signals to improve site conversion
- Use browsing and purchase data to personalise user journeys and influence CRM strategy
- Run commercial experiments (A/B tests, pricing trials, segmentation) to drive margin and retention
- Build and maintain dashboards and reports that guide business teams
- Collaborate with marketing, product, tech, and supply chain teams to embed insight-led decisions
- Improve tracking setup and support the overall maturity of the analytics function
Technical Skills:
- Strong ETL, SQL and BigQuery knowledge
- Experience with Google Tag Manager (GTM) and understanding of data layers
- Familiarity with server-side tracking principles
- Exposure to Power BI or similar BI tools is a bonus
Commercial Understanding:
- Background in eCommerce or retail analytics is highly desirable
- Comfort working with key business metrics (e.g. profit margin, AOV, customer value)
- Experience in A/B or multivariate testing
Why Join?
- Work across diverse eCommerce brands with meaningful impact
- Join a growing analytics team with genuine support for development
- Help shape how purpose-led businesses use data to grow
- Hybrid working with 3 days in the office near Wallingford
If you're a commercially-minded analyst looking to apply your skills in a values-driven business, this is a chance to work at the intersection of insight, innovation, and ethical retail .
- Company
- Digital Waffle
- Location
- Oxford, Oxfordshire, UK
Hybrid / WFH Options - Posted
- Company
- Digital Waffle
- Location
- Oxford, Oxfordshire, UK
Hybrid / WFH Options - Posted