Power BI Developer

We’re looking for a Power BI Developer to take ownership of data and reporting across the business and help shape how we use data as we continue to scale.

Who We Are

Founded in 1997 by Joyce and Bryce Gibson, Direct Soccer is the UK’s leading specialist in custom football teamwear. A family-owned business, we support grassroots clubs across the country with the fastest fulfilment in the industry. We’re proud to be the number one UK partner for adidas, Mitre, and Joma, and a top tier partner for Nike.

We’re a fast-growing SME known for embracing bold ideas and using technology to work smarter. From our AI-driven inventory planning to Scotland’s first AutoStore robotic warehouse, we continually invest in innovative solutions that make us more efficient, scalable, and future-ready.

Our bespoke website is the most advanced in the teamwear industry, enabling full kit customisation online without customer service involvement. We’re exploring new AI applications across our operations, giving you exposure to cutting-edge tools and strategic innovation initiatives.

Our commitment to innovation has been widely recognised. At the Courier Business Awards 2025, we were shortlisted in several categories, including Innovation & Technology, and proudly won Medium to Large Business and Overall Business of the Year.

Our culture is down-to-earth and hard-working, shaped by multigenerational family leadership who lead by example. You’ll be trusted, challenged, and given genuine ownership from day one.

What You’ll Be Working On

Power BI Development & Data Visualisation

• Lead the design, development, and optimisation of interactive dashboards and enterprise reporting solutions
• Build and manage scalable semantic data models
• Apply advanced DAX optimisation and Power Query transformations
• Develop and maintain paginated reports where required
• Ensure high standards of performance, usability, and visual design
• Manage report deployment, refresh strategies, and lifecycle management
• Troubleshoot and resolve complex data and reporting issues

Data Architecture & Integration

• Architect and manage data pipelines and integration workflows
• Integrate data from multiple systems including: ERP, ecommerce platform, operational systems (e.g. AutoStore)
• Ensure data quality, validation, and governance standards
• Support the development of a scalable data environment (Azure / Microsoft Fabric)

Stakeholder Collaboration

• Partner with stakeholders across departments (e.g. Marketing, Buying, Operations, Finance)
• Translate business challenges into scalable data solutions
• Lead requirements gathering, solution design, and delivery
• Deliver insights that directly influence commercial performance and operational efficiency

Continuous Improvement & Innovation

• Drive automation and efficiency across reporting processes
• Define and implement best practices in data modelling and visualisation
• Contribute to the company’s data strategy and AI roadmap

Who We’re Looking For

• Extensive experience in data analytics, or business intelligence
• Advanced expertise in: Power BI (Desktop, Service, Dataflows, Semantic Models), DAX (optimisation and complex calculations), Power Query (data transformation), data modelling best practices
• Strong SQL skills (queries, views, performance optimisation)
• Experience integrating multiple data sources and building data pipelines
• Experience in data cleansing and validation during system migrations
• Exposure to Azure / Microsoft Fabric or cloud-based data environments
• Proven ability to deliver end-to-end analytics solutions (from concept to deployment)
• Experience working in Agile or fast-paced environments
• Strong analytical thinking and problem-solving capability
• Excellent communication and stakeholder management skills

The Benefits of Working at Direct Soccer

• Mentorship from Directors - Work closely with senior leadership
• Real Ownership - Own and develop reporting across the business
• Training on Industry Tools - Hands-on experience with advanced systems
• Supportive Team Culture - Collaborative, fast-paced, and ideas-driven
• Monthly Work Events - Regular socials and team activities
• Career Development - Opportunities to grow and continue to develop

Additional benefits include employee discounts, on-site parking, and a company pension.

Equal Opportunity Statement

Direct Soccer is committed to building a diverse and inclusive workplace where everyone feels valued and supported.