SEO Lead

Job title: SEO Lead
Location: London (Hammersmith; Hybrid)
Contract: 3 months
Start date: ASAP

Join us as a SEO Lead UK Market

What You'll Do

• Develop and deliver a unified SEO strategy aligned with commercial goals and regulatory requirements working with our SEO agency & SEO Global teams.
• Improve branded and generic keyword rankings across (url removed) and (url removed) through technical, content, and on page optimisation.
• Lead technical SEO improvements across site architecture, crawling, indexing, performance, and schema.
• Define and optimise keyword frameworks, content structure, and landing page relevance.
• Partner with Web, Brand, Content, Product, and Analytics teams to ensure SEO is embedded across all initiatives.
• Manage SEO content planning with local agencies and internal stakeholders, ensuring compliance and conversion focus.
• Champion experimentation across metadata, content formats, and site enhancements.
• Build SEO reporting frameworks that provide clear insights to guide planning and investment decisions.
• Improve our branded and generics rankings.
• Ensure all activity complies with PMI policies, UK regulations, and GDPR.

What You'll Bring

• Proven experience leading SEO strategy in complex or regulated environments.
• Expertise with tools such as GA4, SEMrush, Ahrefs, Screaming Frog, GSC and similar platforms.
• Strong understanding of technical SEO, site performance, structured data, and content optimisation.
• Excellent skills in content briefing, keyword research, and data storytelling.
• A proactive, collaborative mindset and experience managing agency partners.