Senior Account Manager (HF1333988)

Senior Account Manager

Location: Birmingham / Hybrid

Salary: £38,000 + Commission

About the role

An established UK IT distributor is seeking an experienced Senior Account Manager to lead and grow a portfolio of high-value reseller partners. This is a strategic role with full ownership of key accounts, focusing on long-term revenue growth, share-of-wallet expansion, and account reactivation.

You will operate as a trusted advisor to your partners, leveraging strong commercial insight, vendor expertise, and internal collaboration to deliver sustainable growth across hardware and services.

Key responsibilities

• Own and develop a portfolio of strategic reseller partners, including MSPs, VARs, and IT e-tailers
• Identify and execute growth opportunities through detailed account planning and share-of-wallet analysis
• Drive revenue through upselling, cross-selling, and switch-selling, with a strong focus on margin
• Position and champion the full product and services portfolio to deliver multi-solution outcomes
• Maintain advanced vendor and market knowledge to support consultative, value-led selling
• Take accountability for accurate forecasting, pipeline health, and revenue delivery
• Provide detailed weekly pipeline and performance reporting to senior stakeholders
• Ensure consistent and high-quality CRM usage, with real-time updates on all activity
• Oversee complex quote management, balancing speed, accuracy, and profitability
• Manage the end-to-end sales lifecycle, ensuring orders are delivered.
• Build and maintain strong, multi-level relationships within partner organisations
• Lead structured engagement including QBRs, strategic planning sessions, and face-to-face reviews
• Act as a senior point of contact for escalations, issue resolution, and commercial discussions
• Collaborate closely with internal sales, purchasing, support, and finance teams
• Proactively communicate vendor promotions, strategic initiatives, and market opportunities

Essential Skills and Experience

• Significant experience in IT account management or internal sales within distribution or the reseller channel
• Proven track record of managing and growing high-value or strategic accounts
• Strong commercial acumen with consistent achievement of revenue or GP targets
• Deep understanding of IT hardware and services
• Excellent communication, negotiation, and relationship-building skills
• Highly organised, with the ability to manage multiple priorities and long sales cycles
• Advanced CRM proficiency and data-driven approach to account management
• Strong knowledge of the UK IT channel and reseller business models
• Experience contributing to sales strategy or mentoring junior team members
• Comfortable working in a performance-driven, fast-paced environment

Requirements

• Strategic, proactive, and commercially focused
• Confident senior stakeholder manager
• Analytical with strong problem-solving capability
• Adaptable and resilient, with a leadership mindset

What’s on offer

• Hybrid working model
• Competitive salary with performance-based incentives
• Ownership of strategic accounts with clear growth potential
• Collaborative, professional sales culture with scope for progression

We believe diversity makes us stronger and more innovative. We welcome applications from individuals of all backgrounds, experiences, and perspectives.