Senior Marketing Executive

Our client is a fast-growing B2B SaaS business on an exciting growth trajectory. They're looking for a proactive, hands-on Senior Marketing Executive who thrives in fast-paced environments and enjoys working across every aspect of marketing — from campaign strategy and execution to automation and reporting.

The Role

You'll take ownership of multi-channel marketing campaigns that drive demand, build brand visibility, and support sales enablement. This is a role for someone who loves combining creativity with data-driven decision-making, managing HubSpot workflows, organising webinars, and optimising performance across the funnel.

Key Responsibilities

• Build and optimise HubSpot automations and workflows for lead nurturing and engagement.
• Manage CRM data hygiene and segmentation for accurate targeting.
• Plan and deliver multi-step email campaigns and nurture sequences.
• Produce marketing reports and dashboards using HubSpot, LinkedIn, and Google Analytics.
• Organise and execute webinars end-to-end.
• Manage and grow LinkedIn presence with engaging content and community building.
• Collaborate with Sales, Product, and Customer Success teams to align messaging and campaigns.
• Coordinate with external partners on PPC, SEO, PR, and design projects.
• Support content development: blogs, case studies, whitepapers, newsletters, and landing pages.
• Maintain website pages and product knowledge base, plus create interactive demos.
• Analyse campaigns and recommend optimisations across channels.

What We're Looking For

• 3 years + in B2B marketing (ideally SaaS or tech).
• Hands-on experience with HubSpot Marketing & Sales Hub.
• Strong digital marketing skills across email, content, social, and CRM workflows.
• Confident running webinars end-to-end.
• Solid analytics skills and ability to turn data into actionable insights.
• Excellent project management and organisational skills.
• Collaborative mindset and strong written communication skills.
• Nice-to-haves: GA4 reporting, LinkedIn Ads, ABM experience.

What's on Offer

• Ownership of impactful projects across the full marketing lifecycle.
• Freedom to experiment and innovate.
• Close collaboration with leadership in a small, agile team.
• A culture focused on learning, autonomy, and growth.
• The chance to shape marketing foundations in a scaling SaaS business.