Conversion Rate Optimisation & User Experience Specialist

Job Title: Conversion Rate Optimisation & User Experience Specialist (CRO/UX)Location: Hybrid - Newcastle-under-Lyme (2 days per week in the office) - will consider remote for further locations Contract: Permanent, Full-Time Start Date: April 2026 - June 2026 Salary: Up to £45,000 per annum (DOE)

An established and growing ecommerce-focused organisation is seeking a Conversion Rate Optimisation & User Experience Specialist to join its digital team. This role will focus on improving the performance of direct-to-consumer digital platforms and online marketplaces by enhancing the end-to-end customer journey. Working closely with marketing, product and development teams, you will use data-led insights, UX best practices and structured testing to identify opportunities, remove friction points and drive measurable improvements in conversion rate, average order value and overall online revenue.

• Identify and implement optimisation opportunities to improve user journeys, increase conversion rates and enhance overall ecommerce performance.

• Analyse qualitative and quantitative user data to identify behavioural patterns, friction points and growth opportunities.

• Design and implement A/B and multivariate testing strategies to evaluate improvements across digital platforms.

• Develop wireframes, journey maps and UX concepts to support the implementation of improved user experiences.

• Work collaboratively with marketing, ecommerce and development teams to ensure a consistent and high-quality digital customer journey.

• Monitor and evaluate performance metrics across digital channels to support data-driven decision making.

• Support the ongoing development of the organisation's ecommerce roadmap and digital optimisation strategy.

• Identify and report technical issues, usability challenges and site performance barriers to relevant teams.

• Maintain and improve analytics, measurement frameworks and reporting dashboards to track user behaviour and performance.

• Conduct competitor and market research to identify emerging trends and best practices within ecommerce UX and optimisation.

• Proven experience in Conversion Rate Optimisation (CRO) and User Experience (UX) within an ecommerce environment.

• Strong understanding of UX design principles, usability best practices and customer journey optimisation.

• Hands-on experience with A/B testing methodologies and optimisation tools.

• Ability to interpret complex data sets and translate insights into actionable improvements.

• Experience using analytics and user behaviour tools such as GA4 or similar platforms.

• Familiarity with ecommerce platforms and online marketplace environments.

• Strong design awareness with the ability to contribute to engaging and effective page experiences.

• Excellent problem-solving skills with a proactive and solutions-focused mindset.

• Ability to manage multiple projects in a fast-paced digital environment with strong attention to detail.

• Excellent communication skills, able to present insights clearly to both technical and non-technical stakeholders.

Please apply for more information

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