Freelance Digital PR specialist
Freelance Digital PR Specialist
Role
My client are looking for a freelance Digital PR / link-building specialist to earn high-quality editorial coverage for a UK large-group accommodation brand This is an outreach and placement role, not a general SEO or technical role. The on-page SEO is already handled; what they need is genuine editorial links.
The client are a UK platform for exclusive-use large group accommodation: manor houses, castles and big cottages sleeping 10 to 40+, booked for weddings, hen and stag weekends, milestone birthdays, family reunions and corporate retreats. They operate nationally and have a strong, content-rich website. Their gap is authority, the editorial coverage that builds trust and rankings.
What you'll do
- Earn editorial placements (features, mentions, expert commentary, data-led stories) on UK travel, lifestyle, wedding and group-travel publications that real people read.
- Pitch stories built from our own data. We have proprietary booking data across group travel and a sister hen-party brand, so there's a genuine data story to work with.
- Point coverage at our key commercial landing pages, not just the homepage, with natural anchor text.
- Report placements as they land: publication, link, and target page.
What this role is NOT
- Not directory submissions or profile listings.
- Not a monthly retainer paid for a set number of links regardless of quality.
- Not general technical SEO, audits or on-page work (already covered).
Must have
- A track record of landing real editorial coverage in UK travel, lifestyle, wedding or consumer publications.
- Genuine journalist outreach and story-pitching skills, not a network of pay-per-post blogs.
- The ability to turn data into a story angle a journalist will actually run.
How to apply
Please send:
Two or three live editorial placements you've personally landed, with links to the real articles on real publications (travel, lifestyle, wedding or similar preferred).
How you price your work: per placement, per campaign, or another model. (We're looking for per-placement or per-campaign, not a retainer for a link count.)
A realistic sense of how many quality placements a month you'd expect to land for a brand like ours.
Applications without live placement examples won't be considered.
Engagement
Freelance, ongoing, paid per placement or per campaign.
Remote.