Analytics Engineering Insight Lead

Location: Ideally 1 day per week in London Contract Length: 3 months Day Rate: £300-£400pd Start Date: January

This role sits at the intersection of analytics engineering and insight, supporting both growth and operational teams. The focus is on customer segmentation, lifecycle analysis, and generating high-quality, actionable insights. The successful candidate will be a full-stack data practitioner, comfortable owning data end to end rather than operating purely in reporting.

Growth & Operations

• Split time between growth-focused and operational analytics

• Lead customer segmentation initiatives to deepen understanding of customer behaviour

• Analyse and track customer movement through the end-to-end lifecycle

• Ensure high standards of data quality, cleanliness, and reliability

Reporting & Insights

• Take ownership of the data ecosystem end to end, including:

  • Data ingestion

  • Data modelling

  • Data transformation

• Understand and document:

  • Data origins

  • How data flows into and through the database

• Model and join data across multiple datasets

• Create new datasets where gaps exist

• Prepare data so it is analysis- and report-ready

• Work closely with stakeholders to contextualise insights and support decision-making

• Much of the foundational data work is already in place

• Expected time allocation:

  • 70% analysis and insight

  • 30% maintaining and improving data foundations