CRO Analyst

Lancashire (Hybrid - 3 Days Office / 2 Days Home)

£30,000 - £35,000 + Bonus & Excellent Benefits (Flexibility up to £40,000 for exceptional candidates)

Join one of the UK's leading retail eCommerce businesses and take ownership of the Conversion Rate Optimisation programme. This is a fantastic opportunity to become the dedicated CRO specialist, driving improvements to the online customer journey through data-led experimentation and insight.

This leading UK retailer has built a strong reputation for delivering exceptional customer experiences both in-store and online. With a growing eCommerce function and continued investment in digital, the business offers an excellent environment to develop your career.

Recognised multiple times as one of the UK's best employers, you'll join a collaborative culture where innovation and customer experience are at the heart of everything they do.

Reporting to the Trading Manager, you'll own the CRO testing programme across the company's websites.

Using customer behaviour data, heatmaps, funnel analysis and user insights, you'll identify opportunities to improve conversion, design A/B testing hypotheses and analyse experiment performance. You'll work closely with the Design team, providing testing briefs and recommendations while reporting results and ROI to stakeholders.

Responsibilities include:

• Own the CRO testing roadmap.
• Analyse customer journeys and website performance.
• Design A/B testing hypotheses and testing briefs.
• Use heatmaps, session recordings and funnel analysis to generate insights.
• Analyse test performance and report on conversion improvements and ROI.
• Present recommendations to stakeholders.
• Continuously identify opportunities to improve the online customer experience.

• Experience in a CRO or eCommerce Analytics role.
• Hands-on experience designing and analysing A/B tests.
• Experience with AB Tasty, Contentsquare or similar CRO tools.
• Strong analytical and stakeholder management skills.
• Experience analysing customer journeys and website performance.
• Self-motivated with B2C website experience.
• Retail experience is beneficial but not essential.

• £30,000-£35,000 salary (up to £40,000 for exceptional candidates).
• Bonus scheme.
• Hybrid working (3 days in the Lancashire office).
• Modern office environment.
• Excellent career development.
• Join one of the UK's highest-rated employers.

• Initial screening.
• First-stage face-to-face interview.
• Final interview with senior leadership.

Please register your interest by sending your CV to Max Beadle at Harnham via the Apply link on this page.