Head of Marketing Analytics
Head of Marketing Analytics London (Hybrid, 2-3 days per week) | Up to £150,000 + BonusA fantastic opportunity for a senior analytics leader with deep expertise in app attribution and conversion measurement. You'll play a key role in shaping marketing strategy, optimising acquisition performance, and building best-in-class app measurement capabilities within a leading fintech.The Company This growing fintech has built a strong reputation for delivering innovative digital products and exceptional customer experiences. Data sits at the heart of decision-making, and the business is investing heavily in its analytics capabilities to drive future growth. You'll join a high-impact team with strong visibility across the organisation.The Role
- Lead Marketing Analytics across acquisition, CRM, and growth
- Own app attribution and app conversion measurement strategy
- Develop and enhance web-to-app measurement frameworks
- Partner with senior stakeholders to optimise marketing investment
- Lead and develop a high-performing analytics team
Your Skills & Experience
- Strong experience in Marketing or Growth Analytics
- Deep expertise in app attribution and app conversion measurement
- Proven experience measuring web-to-app customer journeys
- Strong understanding of mobile acquisition and performance marketing
- Experience leading analytics teams and influencing senior stakeholders
What They Offer
- Up to £150,000 base salary
- Annual bonus
- Hybrid working, 2-3 days per week in the London office
- Opportunity to shape a critical analytics capability within a leading fintech
- Strong progression and business visibility
How to Apply Apply now to learn more about this Head of Marketing Analytics opportunity.