Lead Data Scientist

We're looking for a Lead Data Scientist to join a fast-paced data team within a major UK retailer.

In this role, you'll lead the development of data-driven solutions to support marketing strategy using techniques such as machine learning, causal inference, Marketing Mix Modeling (MMM), and experimental design. You'll work closely with marketing teams and external partners to analyse customer behaviour, optimise marketing performance, and deliver impactful business recommendations.

Key Responsibilities:

• Lead end-to-end data science projects to improve marketing efficiency and ROI.
• Develop models for MMM, customer lifetime value, churn prediction, and channel attribution.
• Partner with stakeholders to design and evaluate marketing experiments.
• Create dashboards and data products for self-serve analytics and real-time insights.
• Ensure high standards in data quality, model governance, and documentation.
• Mentor and support junior team members as a technical lead