Marketing Effectiveness Consultant

Senior Analytics Consultant

London (Hybrid) | Up to £60,000

Looking to take the next step in your analytics career? This is an opportunity to join a highly regarded consultancy environment where data-driven insights directly influence marketing and commercial decision-making. You'll work on complex analytical projects, collaborate with experienced stakeholders, and play a key role in helping clients maximise the value of their marketing investment.

The Company

They are a leading analytics and advisory business that helps organisations make smarter decisions through data. Their teams combine commercial expertise with advanced analytical techniques to deliver measurable business outcomes. Operating across a diverse range of sectors, they provide independent, evidence-based recommendations that drive performance and growth. They offer a collaborative environment where continuous learning and professional development are strongly encouraged.

The Role

• Develop and deliver advanced analytical models to support marketing and commercial decision-making
• Analyse complex datasets and translate findings into clear, actionable recommendations
• Work closely with clients and stakeholders to gather data, explain results, and support implementation of insights
• Contribute to the successful delivery of consulting projects from initial analysis through to presentation
• Identify opportunities to add value for clients and support wider business growth initiatives
• Mentor and support junior team members, helping to develop analytical capability across the team
• Present analytical findings in a clear and engaging way to both technical and non-technical audiences

Your Skills & Experience

• Strong commercial experience in analytics, marketing analytics, econometrics, or a related field
• Hands-on experience building Marketing Mix Models (MMM)
• Excellent quantitative and analytical skills with the ability to solve complex business problems
• Strong communication skills and confidence presenting insights to stakeholders
• Experience working with Excel, PowerPoint, and other analytical tools
• Knowledge of Python, R, SQL, or similar programming languages is highly desirable
• Ability to manage priorities effectively in a client-facing environment
• Understanding of marketing performance, pricing, promotions, or broader commercial analytics