Product Analyst
PRODUCT ANALYST
SALARY UP TO £60,000
LOCATION - LONDON - HYBRID - 2 days a week in office
THE COMPANY
A global media organisation which owns and operates multiple high-traffic digital brands across sport and entertainment, attracting millions of users!
THE ROLE
This is an Analyst role focused on audience analytics, engagement, and monetisation across large-scale publishing platforms. You'll work closely with product, editorial, commercial, and tech teams to understand user behaviour and help shape how audiences are acquired, retained, and monetised.
Key responsibilities include:
- Analysing the effectiveness of registration walls and audience capture strategies, including how interest data is collected and used
- Assessing whether premium content, paywalls, or subscription models can drive incremental revenue
- Designing and analysing A/B tests to improve engagement, relevance, and retention
- Working across multiple areas of the business as priorities evolve
- Audience forecasting and traffic modelling
- Evaluating the impact of AI-driven initiatives (e.g. content summarisation)
- Partnering with stakeholders to translate insights into practical changes, while managing expectations and pushing back where needed
YOUR SKILLS AND EXPERIENCE
- Strong SQL capability, with experience querying large-scale datasets
- Experience working with high-volume user or audience data
- Background in media, publishing, agency, or similarly fast-paced digital environments preferred
- Confident working with web analytics tools (GA experience beneficial)
- Comfortable holding your own with stakeholders, managing direct communication styles, and challenging assumptions
- Ability to balance technical depth with commercial and product-focused thinking
NICE TO HAVE
- Experience with cloud data warehouses (e.g. GCP)
- Python experience or interest
- Exposure to experimentation frameworks or forecasting models
BENEFITS
- Salary around £60,000
- Hybrid working: two days per week in a Central London office
- Core collaboration hours with flexibility around start and finish times
- Opportunity to work on globally recognised platforms with significant scale and data complexity
- Join a growing analytics function with exposure to product, media, and commercial strategy