Senior Data Analyst - Players

Senior Data Analyst, Players Hertfordshire| £80,000 to £95,000 base plus bonus | Hybrid, 3 days in office

This is a rare opportunity to step into a highly influential analytics role where insight directly shapes commercial strategy. You will operate at pace, work through ambiguity, and partner closely with senior leaders to solve some of the most complex and high impact player challenges in a regulated consumer environment.

The Company They are a large scale, consumer facing organisation operating in a highly regulated market with a strong social purpose at its core. Data and analytics sit at the heart of decision making, with leadership actively championing a data led culture. Marketing and digital are major investment areas, supported by one of the largest and most sophisticated data estates in the UK.

The Role

• Sit within a central Player Analytics team supporting digital, marketing, CRM and wider commercial initiatives
• Lead ad hoc deep dive analysis to uncover player behaviour, commercial opportunities and risks
• Partner with senior stakeholders to shape decisions around product launches, digital optimisation and innovation
• Build commercial models to assess upside, cannibalisation and portfolio level impact
• Evaluate new game mechanics and incentive structures, including financial impact and responsible play considerations
• Design and analyse test and learn activity, measuring uplift and unintended consequences
• Act as a trusted thought partner, anticipating questions and challenging assumptions with confidence

Your Skills and Experience

• Strong commercial analytics experience in a fast paced, consumer or digital environment
• Advanced SQL skills, with experience working in modern cloud data warehouses
• Hands on experience with Python and or R for advanced analysis such as segmentation, cohorting or clustering
• Confidence working with ambiguity and rapidly shifting priorities
• Ability to clearly articulate complex insights to senior, non technical stakeholders
• Exposure to regulated industries and an understanding of responsible customer engagement is highly valued

What They Offer

• Salary of £80,000 to £95,000 base plus a strong bonus structure with upside
• Hybrid working pattern with three days per week in the Watford office
• High trust, high autonomy role with direct exposure to senior decision makers
• The chance to work on high impact projects with genuine social value
• Excellent scope for professional growth in a data led organisation

How to Apply Apply now to explore this opportunity further and discuss how your analytics expertise could make a real impact.