Senior Data Scientist - MMM

Senior Data Scientist, Marketing Remote (UK) | £70,000 - £90,000An exciting opportunity to join a fast-growing, data-driven business where marketing measurement sits at the heart of commercial decision-making. This role offers the chance to own advanced modelling initiatives, influence budget allocation, and shape how marketing performance is measured across the organisation.The Company They are a digitally-focused consumer business operating at scale, with a strong commitment to data-led decision making. Their collaborative culture empowers employees to take ownership of high-impact projects and influence business strategy. With a modern data stack and a growing analytics function, they offer an environment where experimentation and innovation are actively encouraged.The Role

• Own and develop the organisation's Marketing Mix Modelling (MMM) framework using modern modelling techniques.
• Deliver actionable insights on marketing effectiveness, media performance, and budget allocation.
• Design and evaluate incrementality testing programmes, including lift studies and geo-based experiments.
• Partner with Marketing teams to improve attribution, measurement, and channel performance.
• Build and maintain Lifetime Value (LTV) models to support acquisition and retention strategies.
• Apply statistical and causal inference techniques to identify growth opportunities and optimise investment decisions.
• Translate complex modelling outputs into clear recommendations for stakeholders.

Your Skills & Experience

• Strong commercial experience in Marketing Mix Modelling, marketing measurement, or advanced marketing analytics.
• Excellent understanding of experimentation, incrementality testing, and causal inference methodologies.
• Strong statistical knowledge, including hypothesis testing, regression analysis, and experimental design.
• Advanced SQL skills and experience working with Python for analytics and modelling.
• Experience using modern data platforms and cloud-based analytics environments.
• Ability to communicate technical findings effectively to non-technical stakeholders.
• Comfortable working in a fast-paced environment with a high degree of ownership.

What They Offer

• Salary of £70,000 - £90,000 depending on experience.
• Annual performance-related bonus.
• Flexible working and fully remote UK-based working arrangements.
• Private healthcare and enhanced pension contribution.
• Generous annual leave allowance.
• Opportunities to work on complex data science challenges with direct commercial impact.
• Clear scope for professional growth and progression within a growing data team.

How to Apply If you're a Senior Data Scientist with expertise in marketing measurement, MMM, and experimentation, apply today to learn more about this opportunity.