Senior Digital Analyst

SENIOR DIGITAL MANAGER

SALARY UP TO (£70,000 + GENEROUS CAR ALLOWANCE)

OXFORDSHIRE

We're working with a large retailer looking for a Senior Digital Analyst to come in and lead the website and app user experience strategy.

THE ROLE AND RESPONSIBILITIES:

Responsible for driving the strategy, delivery, and optimisation of website and app user experiences, ensuring alignment with business goals through collaboration with internal teams and external agencies.

• Lead UX strategy across web and app, using data, insights, and best practices
• Define and manage SEO strategy with agency support
• Set annual KPIs for digital platforms with internal stakeholders

• Oversee frontend design and development within budget and strategic priorities
• Manage agile sprints and feature rollouts with IT and agencies
• Ensure quality post-launch support and adherence to UX/content standards

• Coordinate with local and central teams, sharing best practices and training
• Manage agency relationships to deliver on digital goals and KPIs
• Align digital experience efforts across departments

• Use analytics and feedback to drive continuous platform improvement
• Gather global guest insights to enhance UX
• Conduct regular content and UX audits

YOUR SKILLS AND RESPONSIBILITES:

• Proven experience managing web, app, and SEO strategies (via agency collaboration)
• Strong grasp of UX design principles and digital content in luxury/fashion/lifestyle sectors
• Editorial and copy experience aligned with premium brand tone
• Performance-focused mindset with understanding of ROI, reach, frequency, and consumer behaviour
• Strategic and innovative thinker with a long-term vision
• Skilled in turning data into actionable insights; highly organised
• Confident communicator with experience presenting to diverse stakeholders Experienced in managing agencies, writing briefs, and overseeing execution
• Proficient in CMS platforms (e.g. Contentful, Umbraco), Excel, and PowerPoint
• Familiar with analytics tools (Adobe Analytics, Hotjar) and Agile/Scrum methodologies

HOW TO APPLY:

Apply by sending your CV to Joe by the link below