Senior Marketing Analyst
Senior Marketing Analyst London - hybrid - 4 per week onsite Up to £65,000
This is an exciting opportunity to take on a senior, high impact analytics role combining hands on customer and marketing analytics with the chance to shape thinking around measurement and effectiveness. You will work with well known consumer brands, contribute to strategic conversations across a major agency group, and take ownership of complex analytical work that directly influences marketing performance.
The Company They are a data driven marketing organisation that helps consumer facing brands better understand their audiences and improve campaign performance. Their work brings together data, marketing, and technology to deliver targeted communications, richer customer insights, and measurable commercial outcomes. You will join a collaborative analytics team that partners closely with internal teams and client stakeholders across digital media, customer analysis, and marketing measurement.
The Role * Lead analytical work across multiple client accounts, helping shape data driven strategies and campaign optimisation. * Investigate audience behaviour, targeting performance, and customer interactions across digital media activity. * Analyse large customer and transactional datasets to identify trends, segment VIP customers, and inform next step recommendations. * Support discussions on marketing measurement, including Marketing Mix Modelling principles, limitations, and methodological considerations, without building models yourself. * Represent analytics in wider group meetings, helping evaluate effectiveness work and challenge external propositions where needed. * Collaborate with commercial, product, and media teams to ensure insights are clearly communicated and acted upon. * Operate with autonomy while contributing to a wider team and mentoring others where appropriate.
Your Skills and Experience * Strong commercial experience in customer, digital, or marketing analytics. * Knowledge of Marketing Mix Modelling or econometrics principles, with the ability to discuss methodologies confidently. * Good understanding of statistical concepts including experimentation design, uncertainty, and interpretation. * Skilled in SQL and experienced using a business intelligence tool. * Comfortable working directly with clients and presenting analytical narratives in a clear, engaging way. * Experience in an agency or consultancy environment is beneficial but not essential. * Curious, proactive, and confident navigating technical and commercial discussions.
What They Offer * Exposure to a wide variety of retail, ecommerce, and delivery focused clients. * The chance to broaden your expertise across digital measurement, customer analytics, and marketing effectiveness.
How to Apply To be considered for this opportunity, please apply with your CV.