Analytics Director (London)

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You will be client-facing and will involve workstreams covering four areas of D&A (Strategy, Implementation, BI, and Data Science), as well as mentoring and managing junior team members in collaboration with the Head of Digital Solutions to grow the department.

This is a full-time role requiring 2 days per week in the London office. You must have the Right to Work in the UK, as we are currently unable to sponsor visas.

• Identify strategic opportunities through analysis of client programmes
• Lead the development of holistic data strategies aligned with business and marketing goals, including data governance, integration, and actionable insights frameworks
• Communicate data requirements with client stakeholders and secure data assets, including offline sources
• Define measurement objectives, KPIs, and supporting metrics
• Collaborate with client developers to deploy robust data layers
• Utilize Google Analytics and Google Tag Manager for technical review, evaluation, and optimization; create technical documentation for clients
• Assess and improve data sources and collection methods
• Enhance analytics modeling, methodologies, and contribute to new ideas for modeling and visualization
• Develop prototypes and proof of concepts from research
• Represent iCrossing and its values as an ambassador
• Perform additional duties as required based on skills and experience

We seek candidates with drive and enthusiasm for Data & Analytics, along with the following non-technical skills:

• Creative problem-solving
• Rigorous analytical skills
• Strategic thinking focused on business aims
• Excellent communication skills
• Stakeholder and time management
• Self-motivation and initiative
• Commercial awareness and opportunity nurturing

As our department grows, close collaboration with other D&A teams and client/project teams, including account management and media teams, will be essential.

You should be able to:

• Contribute to delivering top-tier analytics capabilities using new methods and tools
• Support the Head of Digital Solutions
• Develop understanding of marketing plans for measurement and testing
• Design and evolve innovative measurement tools
• Oversee junior team members to ensure quality and deadlines