Salesforce - Head of CRM and Data Management
Our client is seeking a Salesforce - Head of CRM and Data Management.
Reporting to the Director of Business Solutions, you will take full ownership of the organisation’s CRM and data ecosystem, managing it end-to-end across the business. You will play a key role in shaping CRM architecture while ensuring the highest standards of data integrity.
Your expertise in data management will enable insight-led decision-making across Sales, Marketing, Customer Success, and Finance. Through strong operational leadership, you will translate business objectives into scalable processes, automation, and actionable analytics.
Key Responsibilities
CRM Ownership
- Administer, configure, and optimise Salesforce
- Oversee and optimise data migration from Acturis and Schemeserve systems
- Design scalable data models, including fields, page layouts, validation rules, and approval processes
- Maintain automations and ensure adherence to best-practice governance
- Manage profiles, permission sets, roles, sharing rules, and security controls
- Own the release cycle, including sandbox management, change sets, documentation, and user training
- Lead the configuration and optimisation of the opportunity lifecycle
Data Management & Governance
- Establish and maintain data handling standards and data dictionaries across systems
- Implement robust data quality frameworks, including deduplication, enrichment, validation, and monitoring
- Own integrations between Salesforce and core systems
- Ensure compliance with data privacy standards and regulations
Analytics and Insight
- Develop executive-level dashboards and reports covering pipeline, forecasting, revenue, customer health, and operational KPIs
- Partner with senior leadership to define key metrics, segmentation strategies, forecasting models, attribution, and cohort analysis
Enablement and Change Management
- Lead user onboarding, training, documentation, and ongoing support to drive adoption and data literacy
- Manage vendor relationships and licensing agreements
- Oversee UAT processes, troubleshooting, and continuous system improvements
Regulatory Compliance and Risk Management
Maintain and uphold all relevant regulatory and compliance standards
Requirements:
To be considered for this role, you should have:
- Minimum 5 years’ experience in a commercial CRM and data analysis role
- At least 3 years’ hands-on Salesforce experience
- Experience with Acturis (advantageous)
- Proven track record of Salesforce administration within a high-growth environment
- Strong proficiency in Salesforce flows, validation rules, permissions, data imports, and reporting
- Solid experience in data governance and privacy compliance
- Excellent stakeholder management and communication skills
- Salesforce certifications (preferred), or willingness to obtain within 12 months
- Experience with Salesforce automation tools (preferred)
- Familiarity with Acturis and Schemeserve (desirable but not essential)
- Strong verbal communication skills
- Understanding of lead-to-cash processes (advantageous)
- Ability to work both independently and collaboratively
How to Apply
To apply, please submit your CV in confidence.
If you do not hear from us within 7 days, please assume your application has not been successful on this occasion.