Head of Growth

Summary:

• Salary: £65,000 - £80,000 with a salary review taking place annually
• Equity: £10,000 - £15,000 in tax efficient equity options
• Office location: Holborn, London
• Hybrid working style: At least 3 in-office days a week to build a collaborative environment
• Experience: 7+ years of marketing experience, ideally within both a high-growth regulated start-up and a high calibre marketing agency

Our mission:

Historically, investing in options has been complex and limited to wealthy and professional investors, but our mission is to level the playing field and finally make options trading accessible.

We’ve built a mobile app that strips back the complexity, removes the commissions and enables options to be traded as easily as shares.

Our mission extends beyond the UK and Europe; we have clear ambitions to scale the business globally. After raising £3.5mn, onboarding our first 1,000 customers, and facilitating over 5,000 trades, we are looking for a Head of Growth who will help us scale to our next milestone of 10,000 accounts, then to 100,000 and past 1,000,000.

The role:

As our Head of Growth, you won’t just manage campaigns; you’ll design the blueprints for how Investa grows. You will be a hands-on individual contributor owning strategy and execution.

We believe that sustainable acquisition and retention are driven by a data driven mindset and accurate tracking across the entire funnel. You will define and execute a scalable marketing strategy, driving everything from full-funnel optimisation and CRM-led retention to building our community-driven, referral-led growth model.

Using a rigorous testing framework, you’ll iterate on creative patterns and product features to lower CPI while securing high-quality, funded accounts that maximise long-term lifetime value.

What you’ll do:

• Lead marketing operations: Define and execute a comprehensive marketing strategy for Investa that aligns with core business objectives and builds the infrastructure for accelerated, scalable customer acquisition.
• Campaign management: Build, launch, and optimise every campaign directly within ad managers, taking a hands-on approach to testing and data-driven iteration to lower CPI while securing high-quality, funded accounts.
• Data analysis and reporting: Track and analyse key marketing metrics, such as: CPI, CAC, ROAS, LTV, LTV:CAC, sign ups vs complete onboarding rates, and opened accounts vs deposit rates. Provide regular insights to the founding team on marketing progress, identifying bottlenecks and proposing actionable growth strategies.
• Community building: Build and foster a community of options traders from the ground up, turning early adopters into brand advocates and creating a high value space for like-minded traders to connect.
• Build and scale a referral-led growth model: Leverage our existing investor base of over 1,000 and our current customers to drive referral-led strategies to increase engagement, brand advocacy and customer acquisition.

About you:

• End-to-end marketing experience: Experience across the full marketing lifecycle (initial acquisition through to onboarding, retention and long-term engagement) and in designing and implementing the growth stack (CRM, attribution, and analytics tools) to monitor behaviour and optimise LTV.
• Regulatory experience: You have a proven track record of scaling products in regulated environments and are comfortable operating within FCA requirements. You see compliance as an enabler, not a blocker, using it to design creative, high-performing growth campaigns.
• Growth-first mindset: You’re innovative and can find cost-effective acquisition strategies that focus on metrics that drive actual business growth, moving past vanity metrics like downloads to optimise for high-volume ideal customers and long-term LTV.
• Track record of exceptional performance: Whether in work, academics, sports, or anywhere else you’ve applied yourself, you have outperformed and colleagues trust you to deliver results.
• Entrepreneurial mindset: You aren’t looking for a traditional marketing role; you want the ownership and influence to help build a business and serve as the catalyst for our growth through every stage of our scaling journey.
• Outcomes focused: You have a strong bias for action and an obsession with outcomes. You move fast, bypass unnecessary processes, and find the right answers by testing and learning in real time.

Our interview process:

• Stage 1: Introductory chat with one of the founders (30 mins)
• Stage 2: Marketing strategy presentation with two members of the team including the other founder (1 hour)
• Stage 3: Behavioural interview (1 hour)
• Offer

Compensation and benefits:

• Salary: £65,000 - £80,000 depending on experience, with a salary review taking place annually
• Equity: £10,000 - £15,000 in tax efficient equity options, with additional equity grants linked to performance and milestones
• Bupa private healthcare insurance
• Bupa private dental insurance
• 30 days of annual leave (including bank holidays)
• 1 additional day off for your birthday