Head of Paid Search

Head of Paid Search

Hybrid – London (3 days onsite)

Up to £110,000

Are you ready to shape the future of paid search in one of the UK’s most innovative, fast-paced D2C environments?

We’re hiring a Head of Paid Search to join a performance-driven, data-led business that’s scaling rapidly—and needs someone to stay one step ahead of the game. This role sits within the Acquisition Squad, works alongside analysts, creatives, and performance marketers to help drive smart, scalable growth.

The Opportunity

This isn’t your average PPC role. You’ll take full ownership of paid search strategy and delivery, with a focus on leveraging data and evolving AI capabilities to optimise performance and increase efficiency. You won’t be building algorithms, but you’ll need a genuine interest in the space and a sharp understanding of how AI and automation are transforming performance marketing.

You’ll also play a hands-on role—crafting campaigns, driving insight, and working closely with analysts and engineers to ensure data is unified and actionable. The company has big ambitions, and this role is key to keeping up with (and ahead of) the pace of learning and experimentation.

What You’ll Do

• Own the strategy and execution of paid search and PPC campaigns.
• Act as the go-to expert in Google Ads and GA4, using data to make informed decisions.
• Collaborate closely with analysts and engineers to ensure data is structured and accessible for optimisation.
• Stay on the front foot of AI, automation, and algorithmic advancements in search marketing.
• Partner with brand and creative squads to ensure ad creative and messaging is aligned.
• Help refine and evolve broader performance marketing practices across channels.
• Work hands-on while helping shape longer-term strategic direction.

What We’re Looking For

• Proven experience leading paid search in a high-growth D2C environment.
• Strong performance marketing background—ideally from data-rich sectors (e.g., retail, gaming, dating).
• Deep knowledge of Google Ads, paid media platforms, and performance analytics.
• Strategic thinker with the ability to communicate insights clearly across the business.
• Interest in how AI and data-driven tools are reshaping paid search.

Bonus (not essential): familiarity with SQL.