Brand & Campaign Manager

Brand & Campaign Manager

Birmingham (Hybrid – 2 days in office)

Katie Bard is working with an entrepreneurial, fast-growing business in the property and technology space to recruit a standout Brand & Campaign Manager. This is a brilliant opportunity for a commercially minded marketer who wants ownership, influence, and the chance to shape a brand at a pivotal stage of growth.

This is not a passive role. You will sit at the heart of the business, working closely with senior stakeholders to drive brand visibility, lead high-impact campaigns, and ensure marketing activity directly supports commercial goals.

The role

As Brand & Campaign Manager, you will take full ownership of brand, campaigns, and performance across multiple channels. You’ll be both strategic and hands-on, confident moving between big-picture planning and day-to-day execution.

Key responsibilities include:

• Owning and developing the brand narrative, positioning, and tone of voice
• Leading multi-channel campaigns across digital, email, paid, content, and social
• Translating business objectives into creative, measurable marketing activity
• Managing campaign performance, reporting on ROI, and optimising based on insight
• Working closely with product, commercial, and leadership teams
• Briefing and collaborating with internal teams, creatives, and external partners
• Supporting and mentoring junior marketing talent as the function continues to grow
• Line managing one Marketing Executive

Applicants must be able to demonstrate:

• 3–5 years’ experience in a marketing, brand, or campaign-focused role
• Strong experience delivering multi-channel campaigns (B2B or B2B2C)
• A data-driven mindset with confidence using analytics and reporting tools
• Excellent communication skills and a polished, professional approach
• The ability to thrive in an entrepreneurial, fast-paced environment
• Confidence working autonomously while collaborating with senior stakeholders

Experience within property, technology, or a scale-up environment would be advantageous, but is not essential.

Katie Bard is acting as an agency and is an equal opportunities employer.