Digital community manager (level 4) Apprenticeship

To support the growth and engagement of the provider’s digital communities while assisting in the promotion and recruitment of learners for apprenticeship and skills programs. This role offers practical experience in community management, digital marketing, and learner engagement under supervision.

Key Responsibilities:

Community Management:

• Respond to comments, messages, and queries on social media, forums, and online communities
• Moderate online discussions and ensure compliance with community guidelines
• Encourage participation and maintain a positive and supportive community environment
• Support community campaigns, competitions, and interactive initiatives to boost engagement

Content Creation & Digital Engagement:

• Assist in creating, scheduling, and publishing content across social media platforms
• Curate relevant content from industry sources or partners
• Highlight learner achievements and success stories to enhance community engagement
• Participate in planning content calendars and digital campaigns

Learner Recruitment Support:

• Share posts and updates promoting apprenticeship programs to attract prospective learners
• Assist in organising and promoting online recruitment events such as webinars, open days, and live Q&A sessions
• Respond to initial inquiries from prospective learners, providing basic program information
• Maintain databases or spreadsheets of prospects and track engagement metrics
• Help create marketing materials, FAQs, and resources to support recruitment campaigns

Analytics & Reporting:

• Track engagement metrics across community and recruitment activities
• Prepare basic reports on social media reach, community growth, and recruitment campaign effectiveness
• Use insights to suggest improvements to engagement and recruitment strategies

Digital Tools & Systems:

• Learn and use social media management tools (e.g., Hootsuite, Buffer) and community platforms (e.g., Discord, Slack, Facebook Groups)
• Assist in maintaining databases and digital communication tools

Learning & Development:

• Participate in apprenticeship training, workshops, and mentoring sessions
• Apply learning to real-world tasks, reflecting on progress and areas for improvement
• Stay updated on digital marketing trends, community management best practices, and recruitment techniques

• Communication skills
• IT skills
• Attention to detail
• Organisation skills
• Customer care skills
• Administrative skills
• Logical
• Team working
• Initiative
• Patience

• English GCSE, grade 4 (Essential)
• Maths GCSE, grade 4 (Essential)