Head of Digital Product Design - Omnichannel environment

Head of Digital Product Design

London (Hybrid)

6 month contract initially - Inside IR35

We're partnering with a major UK retail and consumer brand to appoint an experienced Head of Product Design to lead the next evolution of their digital customer experience.

This is a rare opportunity for a senior design leader to shape the end-to-end digital design vision across web, app and emerging channels, influencing how millions of customers interact with a household-name brand in an increasingly AI-driven world.

The Opportunity

Reporting into the Digital Executive Leadership team, you'll own the design strategy, vision and execution across all customer-facing digital experiences. You'll be responsible for creating seamless, commercially impactful journeys that drive engagement, loyalty, conversion and long-term growth.

Leading a multidisciplinary team across UX, UI, Service Design and Research, you'll champion design excellence while building a high-performing culture that balances customer-centricity with commercial outcomes.

Key Responsibilities

  • Define and deliver a multi-year digital design strategy aligned to customer and business goals
  • Lead the design of end-to-end customer journeys across digital and physical touchpoints
  • Own and evolve a scalable design system that enables consistency, accessibility and innovation
  • Drive measurable improvements across customer satisfaction, conversion, engagement and revenue
  • Partner closely with Product, Engineering, Marketing and Commercial teams to influence strategic decisions
  • Explore and introduce next-generation experiences including AI-driven personalisation, conversational interfaces and emerging digital retail technologies
  • Build, inspire and develop a high-performing design organisation

What We're Looking For

  • Proven experience leading digital design teams at scale within a complex omnichannel or digital-first environment
  • Strong background in premium, customer-centric or brand-led businesses
  • Deep expertise across UX, UI, Service Design and Design Systems
  • Demonstrable track record of delivering commercial value through design
  • Experience operating at both strategic and executional levels
  • Exceptional stakeholder management and influencing skills
  • Passion for innovation, emerging technologies and the future of digital experiences

To apply for this opportunity please submit your CV.

Job Details

Company
Lorien
Location
City of London, London, United Kingdom
Posted