Head of Sales

Sales Director

Location: Bradford

Salary: up to £80,000 + Commission/Bonus

Are you a hands-on sales leader with experience in LMS (Moodle/Totara) or SaaS

Do you love building high-performing teams, winning enterprise deals, and bringing structure to a fast-growing business?

If so, this is your opportunity to shape the sales engine of a global eLearning provider entering its next stage of growth.

Why This Role?

My client are a leading provider of managed eLearning services, delivering enterprise LMS platforms and learning ecosystems to customers across 30+ countries. With a strong customer base and a proven product suite, we're now on the journey to creating a £10m+ growth platform.

To get there, They're hiring a Sales Director who combines leadership, ownership and operational excellence.

This role is for someone who thrives on:

Developing people

Improving processes

Winning enterprise-level opportunities

Working closely with partners

Creating a culture of clarity, discipline and accountability

You'll lead a team of 9:

  • Business Development Managers
  • Account Managers
  • Sales Development Representatives

and you'll be part of the Senior Management Team, shaping the commercial direction of the business.

What You'll Be Doing

  • Leading, coaching and developing a high-performing sales team
  • Personally engaging in complex enterprise opportunities
  • Driving predictable growth across new business and existing accounts
  • Improving conversion rates and shortening the sales cycle
  • Building a disciplined, high-quality pipeline
  • Strengthening forecasting accuracy and sales governance
  • Supporting and collaborating with our partner ecosystem
  • Creating clarity, structure and consistency across the sales function
  • Owning performance across new logo acquisition, renewals and expansion

This is a player-coach role-your leadership will elevate the team, but you'll also be hands-on where it counts.

What You'll Bring

  • Experience in LMS (Moodle/Totara), SaaS, EdTech or complex B2B technology
  • A track record of improving sales performance through structure and process
  • Strong people leadership and coaching capability
  • Confidence managing enterprise, multi-stakeholder sales cycles
  • Operational discipline, especially around CRM (HubSpot experience is ideal)
  • Recent success personally closing sizeable enterprise deals
  • A leadership style that's calm, clear, commercially sharp and low-ego

What Success Looks Like

  • A cleaner, more predictable pipeline
  • Higher win rates
  • Shorter sales cycles
  • A motivated, accountable team
  • Stronger revenue from both new and existing customers
  • A scalable sales engine built on clarity, consistency and ownership

Why Join?

  • Work with a global client base across multiple sectors
  • Shape a growing sales organisation at a pivotal moment
  • Hybrid working and flexibility
  • Competitive salary, bonus and benefits package
  • Professional development support
  • A collaborative, friendly and ambitious environment
  • Strong culture centred around learning, improvement and impact

Be the leader who takes a strong business and helps turn it into a £10m+ platform.

If you're driven, commercially sharp and passionate about developing people, I want to speak with you.

Guidant, Carbon60, Lorien & SRG - The Impellam Group Portfolio are acting as an Employment Business in relation to this vacancy.

Job Details

Company
Lorien
Location
Bradford, Yorkshire, United Kingdom BD1 1
Hybrid / Remote Options
Employment Type
Permanent
Salary
GBP 70,000 - 80,000 Annual
Posted