Business Director - Marketing Science
Business Director - Marketing Science
London
£75,000-£85,000
We’re hiring: Business Director – Marketing Sciences (Marketing Analytics & Effectiveness)
Are you a senior analytics leader who loves turning data into real business growth?
We’re looking for a Business Director to lead high-impact marketing effectiveness and analytics work, partnering with senior stakeholders and shaping how data drives marketing decisions.
This is a leadership role for someone who’s part strategist, part data scientist, part trusted advisor.
What you’ll do
- Lead complex marketing effectiveness & measurement projects (e.g. MMM/econometrics, experimentation, forecasting)
- Partner with senior stakeholders as a trusted analytics advisor
- Translate business challenges into data-led solutions and products
- Shape new analytics offerings and push innovation in how marketing performance is measured
- Support day-to-day media planning & optimisation with analytical insight
- Lead and develop a team of analysts – technically and professionally
- Embed a culture of testing, experimentation and learning
What we’re looking for
- Strong analytical background (stats, econometrics, maths, economics, science or similar)
- Extensive experience in marketing analytics / consultancy / agency-side analytics
- Proven track record delivering analytics projects that influence senior decision-makers
- Expertise in 2+ of:
- Econometrics / Marketing Mix Modelling
- Forecasting
- Machine learning for marketing
- A/B & multivariate testing
- Advanced survey analytics (segmentation, driver models, etc.)
- R fluency is essential (R Shiny desirable)
- Python / SQL / VBA / SPSS also a plus
- Confident communicator who can simplify complex insights for non-technical audiences
- Comfortable working independently and leading multiple workstreams
Why join?
- Work on meaningful, high-impact marketing challenges
- Help shape the future of analytics and effectiveness
- Lead smart people and build innovative products
- Be part of a culture that values growth, openness, creativity and development
- Strong benefits, flexibility, and support for wellbeing
Interested?
DM me or apply
#Hiring #MarketingAnalytics #DataScienceJobs #Econometrics #MarketingEffectiveness #LeadershipJobs #AnalyticsLeadership