MMM Consultant
MMM / Data Science Consultant
- đź’· ÂŁ500/day (Inside IR35)
- 🗓️ 6 months rolling contract
- 🌍 Remote (with occasional travel to client site)
We’re looking for an experienced contractor to support a Media Mix Modelling (MMM) / Marketing Mix Modeling (MMM) programme, working at the intersection of data science, marketing analytics, and commercial decision-making
This role sits between an external modelling partner and internal marketing stakeholders, ensuring high-quality data inputs, robust model outputs, and clear translation of insights into actionable media investment decisions
You’ll play a key role in helping the business understand what’s driving marketing performance and how to optimise spend across channels
Key Responsibilities
- Manage the day-to-day relationship with an external MMM agency, including timelines, deliverables, and coordination of outputs
- Run and maintain existing SQL and R data pipelines to extract, validate, and supply modelling datasets
- Ensure data quality and integrity through structured checks and validation processes
- Review and challenge model outputs from the agency to ensure accuracy, consistency, and business relevance
- Run scenario planning exercises using agency tooling to support media investment decisions
- Translate complex modelling outputs into clear, actionable insights for marketing and business stakeholders
- Support ongoing optimisation of media spend across channels through evidence-based recommendations
Key Skills & Experience
- Strong stakeholder management experience, including working with external partners or agencies
- Solid understanding of Media Mix Modelling (MMM) and the end-to-end model lifecycle
- Hands-on experience with SQL and R (running scripts, extracting data, and supporting pipelines—not model development)
- Ability to interpret complex analytical outputs and communicate them clearly to non-technical audiences
- Strong commercial awareness, particularly around marketing effectiveness and media spend optimisation
- Confident working in a fast-paced environment with multiple stakeholders and priorities