iGaming SEO Specialist

We’re looking for an ambitious SEO Specialist to join a fast-growing company in the iGaming (sports betting) industry — one of the most exciting and competitive online spaces to work in.

This is a hybrid role (2–3 days per week in our Stoke-on-Trent office) where you’ll play a key role in boosting website performance across UK and US markets.

It is essential that you have proven experience in the iGaming industry and a track record of being directly responsible for growing sports betting websites. This role requires someone who understands the unique challenges and competitive nature of sports SEO.

iGaming SEO Specialist - What you’ll do:

• Optimise and grow a portfolio of websites
• Track, report, and analyse SEO campaign performance
• Conduct keyword research, competitor analysis & SEO audits
• Implement onsite & offsite SEO best practices
• Work with developers to ensure technical SEO is spot on
• Manage projects using internal & external resources

iGaming SEO Specialist - What we’re looking for:

• Proven SEO experience in the iGaming (sports betting) sector
• Strong knowledge of SEO tools (Google Analytics, Search Console, Ahrefs, Majestic)
• Solid grasp of ranking factors, algorithms & performance marketing
• Hands-on experience with WordPress, HTML, CSS, JavaScript
• Up to date with the latest SEO trends

iGaming SEO Specialist - Nice to have:

• Experience competing in highly competitive SERPs
• Personal SEO projects under your belt

Why join us?

You’ll be part of a fast-moving, ambitious team with the chance to make a big impact in a growing company. Expect a supportive hybrid setup, exciting industry exposure, and room to grow your career.