Business Development Manager

Role Overview

• Drive new business growth, develop strategic partnerships, and build lasting client relationships within the IT services and digital transformation sector.
• Report to the Managing Director and collaborate with Marketing, Customer Experience, and Delivery teams.
• Create and support a unified customer journey from lead generation through to long-term client advocacy.
• Combine consultative selling with data-driven insight to deliver sustainable revenue growth and strengthen the company’s market position.

Key Responsibilities

Strategic Growth and Market Development

• Develop and execute business development strategies to acquire new clients and expand market share.
• Identify, qualify, and engage prospective clients aligned with the company’s ideal customer profile.
• Conduct market research to uncover trends, competitor activity, and emerging client needs.
• Maintain a strong pipeline of qualified opportunities through networking, referrals, and partnerships.

Consultative Selling and Solution Design

• Lead the full sales cycle-outreach, discovery, proposal, negotiation, and close using a consultative, value-driven approach.
• Translate client challenges into tailored digital transformation solutions in collaboration with internal teams.
• Educate prospects on the business value of modern IT solutions in an advisory, non-pushy manner.

Collaboration and Customer Journey Alignment

• Work closely with Marketing and Customer Experience teams to ensure seamless handovers between awareness, sales, onboarding, and retention stages.
• Maintain shared CRM records with accurate notes, activities, and lifecycle stages.
• Participate in cross-functional meetings to align business development with marketing campaigns and client experience objectives.

Partnerships and Ecosystem Growth

• Identify and develop strategic partnerships with technology vendors and complementary organisations.
• Negotiate and formalise partnership agreements that expand service offerings and deliver mutual value.
• Support joint go-to-market activities, co-promotion, and co-delivery opportunities.

Pipeline Management and Reporting

• Maintain accurate CRM data and manage opportunities through defined lifecycle stages.
• Monitor and report on KPIs such as lead conversion rates, client acquisition costs, and revenue growth.
• Provide regular performance insights to senior management to inform strategic planning.

Person Specification

• Proven success in a senior business development or sales role within professional services or technology business.
• Strong understanding of Microsoft Cloud, Managed IT Services, and digital transformation solutions.
• Experience using CRM platforms and data-driven reporting dashboards.
• Excellent communication, presentation, and consultative selling skills.
• Commercially astute with the ability to structure and close complex deals.
• Self-starter with a results-oriented mindset and the ability to work independently and collaboratively.
• Strong organisational skills and disciplined pipeline management.