Head of E-Commerce

Mapped Recruitment is delighted to be partnering with an existing client on their search for a Head of E-Commerce to join their team based in Newcastle.

This is an exciting opportunity to join an independent SME D2C e-commerce-driven business (with presence in the UK, US and EMEA) reporting directly to the Creative Director of the company.

• E-commerce Optimisation: Lead and enhance the e-commerce platform to ensure a seamless customer journey and maximise online conversion rates.
• Trading Strategy: Oversee digital performance with a strong grip on sales, merchandising, and site-wide trading to drive revenue growth.
• Product Listings & Promotions: Manage product listings, pricing, and promotional campaigns across the site and marketplaces to boost visibility and sales.
• Data Analysis & Performance Tracking: Use analytics to track traffic, sales, and behaviour to refine trading decisions and improve performance.
• Cross-functional Collaboration: Work closely with design, content, tech, and logistics teams to ensure consistency across all customer touchpoints.
• Customer Growth & Retention: Implement acquisition, retention, and loyalty strategies to build a strong and engaged customer base.
• Market & Competitor Analysis: Monitor industry trends and competitor activities to identify emerging opportunities and stay ahead in the market.
• Budget & ROI Management: Work in conjunction with our head of marketing on managing budgets effectively, track performance metrics for maximum impact.
• Customer Experience Enhancement: Partner with customer service and improve UX to the end-to-end online shopping experience, as well as increased AOV, and items per basket.
• Traffic & Channel Growth: Support marketing teams to grow high-quality traffic via SEO, paid, email, social, and affiliate channels.

Key Requirements:

• A minimum of 5 years of experience in a similar role
• SME experience with a similar retailer (D2C e-commerce brand with presence in the UK and growth in USA/EMEA)
• Ability to work in the Newcastle area 4 days a week
• Exceptional communication skills
• Willingness to be hands-on with responsibilities as part of a smaller team