Senior Marketing Executive

A hands on Senior Marketing Executive to join a small, agile marketing team. This is a delivery focused role, ideal for a campaign specialist who enjoys owning activity end to end and can hit the ground running in a fast paced environment.

Client Details

Our client is a large, well established UK organisation headquartered in Birmingham, and a growing national footprint. Operating in a fast moving SaaS environment, the organisation delivers technology enabled solutions to a broad customer base and is focused on continued growth, scalability and operational maturity.

Description

Working closely with a Senior Marketing Manager, you'll execute integrated B2B campaigns that drive lead and demand generation, build brand awareness, and support commercial growth across a diverse healthcare portfolio. This is not a strategic role, it's for a marketer who enjoys "doing" and making things happen.

You will:

• Execute end to end (360°) B2B marketing campaigns across digital, email, social, paid media and events
• Own campaign delivery timelines and outputs, ensuring activity is delivered on time and within budget
• Develop engaging marketing copy and content, including blogs, landing pages, email campaigns, social posts and sales collateral
• Translate complex healthcare and technology topics into clear, compelling messaging
• Support lead and demand generation activity, working closely with sales and product teams
• Coordinate webinars, virtual and in person events including promotion and follow up
• Support the day to day management of digital channels (SEO, PPC, marketing automation, organic and paid social)
• Track and report on campaign performance, supporting continuous improvement

Profile

• Proven experience in a broad, hands on B2B marketing role
• Strong campaign management experience with ownership of execution from start to finish
• Background in lead and demand generation
• Confident copywriter with the ability to quickly understand and communicate complex subjects
• Understanding of SEO and digital best practice (desirable, not essential)
• Highly organised, commercially aware, and able to manage multiple priorities at pace
• Comfortable working autonomously in a hybrid or remote leaning environment while staying connected with stakeholders

Job Offer

• Opportunity to join a fast growing healthcare technology organisation at an exciting stage of growth
• A genuinely hands on role with visibility and impact
• Hybrid working with flexibility