B2B Marketing Lead

An exciting opportunity for B2B Marketing Lead has arisen in Surrey; providing hybrid working, 3 days from the office per week. This role will shape and implement marketing strategies that drive real business impact

Client Details

We are looking for a B2B Marketing Lead to join one of the world's leading consumer technology brands.

Description

The B2B Marketing Lead will have the following responsibilities:

• Own and evolve the B2B marketing strategy across SME, Large Enterprise and Education segments, ensuring alignment with overarching vision and commercial priorities.
• Lead the end-to-end B2B customer journey, driving awareness, consideration, purchase, and loyalty across key audiences

• Translate business objectives into KPIs and ROI targets, including lead generation and pipeline contribution, ensuring all activity delivers tangible results

• Lead the B2B Marcomms team, managing day-to-day operations and encouraging a high-performing, achievement-focused culture
• Develop and implement quarterly marketing plans tailored for SME and Large Enterprise audiences
• Partner closely with cross-functional teams (PR, Social, Media) and key strategic partners (e.g., Google, Intel, Microsoft) to deliver coordinated, multi-channel campaigns.

Profile

A successful B2B Marketing Lead should have:

• Proven experience of B2B marketing leadership experience - ideally you will have experience within tech, mobile or enterprise solutions
• Proven ability to develop and implement strategies that drive measurable business growth and market impact
• Skilled cross-functional collaborator, adept at aligning partners and delivering results in matrixed, multinational organisations
• Extensive experience in B2B media, campaign strategy, and agency management to enable high-impact execution
• Strong analytical mindset, turning insights into actionable strategies and optimising performance in real time
• Expert in tailoring marketing strategies, messaging, and campaigns to meet the distinct needs of diverse business customer segments
• Commercially astute, confident in engaging senior stakeholders and translating marketing performance into business outcomes.

Job Offer

• Salary on application
• Opportunity to work with a large organisation in the technology industry
• Access to attractive company benefits
• Surrey based x 3 days a week.

This is a fantastic opportunity for an experienced B2B Marketing Lead to make a significant impact. If you meet the requirements, we encourage you to apply today!