Content Specialist (SEO, GEO, AEO)
Are you a skilled Content Specialist with a passion for creating engaging digital content? This permanent opportunity in Reading offers an excellent chance to contribute to impactful projects within the technology and telecoms industry.
Client Details
My Client are a leading and established player in the technology and telecoms sector. They focus on delivering innovative solutions and maintaining a strong presence in their field.
Description
Content Creation and Optimisation (SEO, GEO & AEO)
- Plan, create and optimise SEO led content to drive organic traffic, engagement, conversion and revenue
- Conduct keyword research, topic research, competitor analysis, and search intent analysis using SEMrush and Ahrefs to inform content strategy
- Write quality, engaging and informative copy optimised for both traditional SEO and AI-driven search experiences, with strong EEAT principles
- Develop content across blogs, buying guides, PLPs, PDPs, landing pages, campaign pages and digital touchpoints
- Optimise content for featured snippets, answer engines, and AI driven search experiences
Collaboration:
- Work closely with Paid Media to align organic and Paid Search strategies, keyword targeting, landing page optimisation and campaign messaging
- Work with Product to support new launches and GTM activities
- Collaborate with Marketing to support integrated campaigns and ensure content consistency across channels
Reporting & Performance Analysis:
- Monitor and report on organic content performance including rankings, traffic, engagement, conversions and AI search visibility
- Use SEO and analytic tools to identify content opportunities, measure performance and provide actionable recommendations
- Track competitor activity and emerging search developments
Profile
A successful Content Specialist (SEO, GEO, AEO) should have:
- Experience in SEO content marketing roles, ideally within B2C eCommerce
- Proven experience creating and optimising conent for traditional SEO and AI-led search platforms
- Strong attention to tone, clarity and detail
- Strong understanding of SEO principles and their application to content strategies
- Familiarity with SEO tools: SEMrush, Ahrefs, Google Search Console, GA4
- Understanding of GEO, AEO and AI-driven search trends is highly desirable
- Proactive, collaborative and comfrotable working within a fast-paced, performance driven environment
- Curious and passionate about AI-driven marketing
Job Offer
- Opportunity to work in a vibrant and innovative industry.
- Permanent position located in Reading with a supportive team environment.
- Additional benefits to be confirmed.
If you are a motivated Content Specialist looking to make an impact (SEO, GEO, AEO) in the technology and telecoms industry, we encourage you to apply today!