Product Marketing Manager - IT / Tech Services

The Product Marketing Manager - IT / Tech Services role focuses on developing and executing marketing strategies to promote products effectively within IT services industry. Based in Yorkshire, this position is ideal for candidates with a strong understanding of marketing practices and product positioning.

Client Details

The company is a medium-sized organisation within the technology sector, known for its innovative approach to delivering cutting-edge solutions. With a focus on customer satisfaction and product excellence, the company fosters a collaborative and forward-thinking environment.

Description

The key responsibilities for the Product Marketing Manager - IT / Tech Services role will include:

• Develop and implement product marketing strategies to support business objectives.
• Collaborate with cross-functional teams to align marketing efforts with product development.
• Create and manage marketing campaigns to drive product awareness and sales.
• Conduct market research to identify trends, customer needs, and opportunities for growth.
• Craft compelling product messaging and positioning to differentiate offerings in the Technology market.
• Analyse campaign performance and provide actionable insights to improve outcomes.
• Support the sales team with marketing materials and product knowledge.
• Stay updated on industry developments to ensure competitive positioning.

Profile

For the Product Marketing Manager - IT / Tech Services role, applicants should have:

* Proven experience in a Product Management or Product Marketing role within IT Services, Technology, or related sector.
* Demonstrable record of launching new IT products to UK markets.
* Strong understanding of the IT Managed services market.
* Strong understanding of product positioning and branding strategies.
* Proficiency in analysing market trends and customer insights, and able to translate data into actionable insights.
* Excellent communication and collaboration skills.
* Ability to manage multiple projects and meet deadlines effectively.
* Knowledge of digital marketing tools and analytics platforms.
* A degree in marketing, business, or a related field is preferred.

Job Offer

On offer for the Product Marketing Manager role:

• A competitive salary up to £60,000 per annum.
• Hybrid working with two days per week on-site. Office location commutable from Leeds area.
• Opportunities for professional growth and development within the Technology industry.
• A collaborative and innovative work environment.
• Comprehensive benefits package to support work-life balance.

This is a fantastic opportunity for a Product Marketing Manager to make a meaningful impact. If you are ready to take the next step in your career, apply today!