Senior Product Marketing Manager

The role will have responsibility for developing strategic product marketing plans and working closely with key senior stakeholders. You will help to guide insight led product strategy & communicates effectively the market positioning, product messaging and competitive differentiation.

Client Details

Leading travel business with global presence, HQ in London

Description

• Identify and develop product positioning and messaging that uniquely differentiates solutions.
• Create collateral, presentations, videos, and training materials to communicate the value proposition of solutions internally and/or externally.
• Work with all internal teams, and external Tech Partners/Suppliers to plan the market launch of new products and high value releases and manage the cross­ functional implementation of the GTM plan.
• Work with various teams - including sales, account management, customer success, training, operations, deployment, enablement, brand marketing and PR - to broadcast message to the market, across the organisation, and our partner community.
• Support the Brand marketing strategy and programs that create interest for solutions in all market segments.
• Represent the company at industry events, conferences, trade shows, webinars.

Profile

• Deep knowledge of the product marketing lifecycle, with 7+ years experience in a mid-senior product marketing position
• Experience working with a range of senior stakeholders, and working closely with sales & Customer Success teams
• Ability to use analytics and insights to identify opportunities, to drive business improvements across all channels
• Ability to manage multiple projects at the same time in fast paced environment
• Strong skills in both team management but also senior stakeholder management, and ability to influence and negotiate
• Experience working with non-physical product, a tech background would be ideal
• Cross boarder / multi-market exposure - ideally working with the American market

Job Offer

Competitive salary, up to £85,000

Hybrid working in London office

Great benefits package, including 10% bonus based on personal and company performance