Senior Content Marketing Manager

The Opportunity: Nigel Wright Group are delighted to be supporting a growing Newcastle-based tech business with real momentum, in their search for a Senior Content Marketing Manager. This is a strategic and hands-on role, ideal for a seasoned content marketer with experience in B2B SaaS or tech, who’s ready to take full ownership of a high-impact content strategy.You’ll be the go-to content expert, responsible for planning, producing, and optimising content across the funnel, from thought leadership and SEO-driven articles to sales assets, product messaging, and campaign copy. If you’re excited by the opportunity to bring a clear content strategy to life through high-quality execution, this is the role for you.Role Profile:•    Own and execute the content strategy across multiple channels•    Create high-quality, multi-format content (blogs, guides, video scripts, landing pages)•    Lead social media and newsletter activity using LinkedIn and HubSpot•    Collaborate with Design, Product Marketing, Sales, and Customer Success•    Measure and optimise content performance using SEO and analytics tools•    Manage SEO strategy and content performance metrics•    Provide mentorship and support to a junior team member•    Develop campaign copy and product messaging that resonates with target audiences•    Ensure content supports pipeline growth and brand visibility•    Maintain consistency in tone, style, and messaging across all assets Person Specification:•    5+ years of content marketing experience in a B2B SaaS or tech company•    Proven ability to create and execute content strategies independently•    Exceptional writing and editing skills, with a strong portfolio•    Experience with tools such as Umbraco, HubSpot, Google Analytics, and Adobe InDesign•    Strategic thinker with commercial awareness and understanding of how content drives growth•    Strong project management and stakeholder communication skills•    Experience managing or mentoring junior team members Other Information: