Product Marketing Manager
Job Title: Product Marketing Manager
đź“Ť Location: UK (Hybrid)
đź’° Salary: ÂŁ50k +
About the Role:
This is an exciting opportunity for a Product Marketing Manager to act as the key bridge between Product, Marketing, and a highly technical customer base within the cyber security space.
You will be responsible for driving product marketing strategy across a portfolio of products, ensuring clear positioning, strong market understanding, and measurable impact. The role focuses on improving product adoption, performance, and engagement through a combination of market insight, data analysis, and cross-functional collaboration.
Working closely with Product, Marketing, and wider business stakeholders, you’ll play a central role in shaping go-to-market strategy and ensuring products resonate with both technical and commercial audiences.
Key Responsibilities:
- Contribute to product roadmap development aligned with wider business strategy
- Conduct market and competitor analysis to inform positioning and strategy
- Support product development through requirements validation, testing, and go-to-market planning
- Monitor product performance and identify opportunities for optimisation
- Use data and insights to drive continuous improvement and decision-making
- Act as the link between Product and Marketing teams, ensuring alignment and effective communication
- Develop messaging frameworks, audience insights, and campaign direction
- Translate complex technical concepts into clear, benefit-led messaging
- Support product launches and ongoing marketing activity
- Engage with partners, stakeholders, and user communities to gather feedback and insights
- Facilitate workshops, meetings, and events to support engagement and product improvement
Candidate Profile:
- Proven experience in Product Marketing, ideally within cyber security, technology, or education-led products
- Strong experience delivering go-to-market strategies and supporting product launches
- Comfortable working across cross-functional teams, including Product and Marketing
- Experience translating technical products into clear, commercial messaging
- Confident engaging with stakeholders at all levels, including technical audiences
- Strong relationship-building skills with partners, customers, and internal teams
Technical Skills:
- Strong analytical and data interpretation skills
- Experience with market research and competitor analysis
- Ability to present insights clearly to senior stakeholders
- Understanding of product lifecycle and product development processes
- Exposure to AI or emerging technologies (desirable)
- Project management experience (desirable)
What Our Client Offers:
- Competitive salary package
- Flexible / hybrid working
- Opportunity to work on impactful, market-facing products
- Collaborative and innovative environment
- Strong focus on professional development and growth
How to Apply:
If you’re a Product Marketing professional looking to make an impact within a growing and highly technical environment, apply now or get in touch for a confidential discussion.
About Us:
We are a recruitment agency specialising in mid to senior-level roles. Our expertise and industry knowledge allow us to connect talented professionals with outstanding opportunities, supporting both clients and candidates in achieving their goals.