Sales Development Representative (SDR) - UK
Founded on Empathy, Fuelled by Impact At ParkBee, our mission is to give space back to the cities by creating a seamless experience for drivers with an interconnected European parking network. Our philosophy is to build distinctive products and services that enhance existing resources without generating new ones, all nurtured by an enduring empathy for drivers and partners. Joining ParkBee means you'll be part of a team that's driving change and making a difference in the world. Role Overview Are you an ambitious, hungry sales professional looking to kickstart your career in B2B sales? As a Sales Development Representative (SDR) based in the UK, you will play a crucial role in growing ParkBee's presence across the UK market. You'll be the first point of contact for potential customers, focusing on outbound prospecting to generate qualified meetings for our Account Executives. This is a fantastic opportunity to learn enterprise sales from the ground up, working with top-tier accounts in major UK cities while building the foundation for a successful sales career. If you're motivated, resilient, and eager to make an impact, this role is for you! What You'll Be Doing
- Outbound Prospecting: Conduct high-volume outbound outreach via phone calls, LinkedIn InMail, and email to generate qualified meetings within our ICP (Ideal Customer Profile) - targeting top 10 UK cities, properties with 10+ parking spaces, across hotels and real estate sectors. Execute 50-80 outbound calls daily to identify and engage potential customers.
- Lead Qualification: Qualify and disqualify leads based on established ICP criteria. Conduct initial discovery conversations to understand prospect needs, decision-making processes, and timeline. Determine which opportunities are ready for Account Executive engagement and which require further nurturing.
- Meeting Setting: Book qualified meetings for Account Executives (Salim, Themis, and the broader UK team). Ensure smooth handoffs with detailed context on prospect situation, pain points, and opportunity potential. Target: 8-12 qualified meetings booked per month.
- CRM Management: Maintain a healthy, accurate CRM in Salesforce with detailed descriptions of all activities, conversations, and next steps. Ensure data integrity to support accurate pipeline forecasting and reporting. Document call outcomes, prospect objections, and key insights.
- Lead Nurturing: Work with the Marketing team to nurture leads who are not ready to buy yet through targeted email sequences. Maintain regular touchpoints with prospects in your pipeline to keep ParkBee top-of-mind and identify when timing becomes right.
- Collaboration & Learning: Work closely with Account Executives and the broader sales team to ensure alignment on metrics, goals, and strategies. Participate in regular coaching sessions, shadow senior team members on calls, and continuously refine your approach based on feedback and results.
- Strong desire to build a career in B2B sales with hunger to learn and grow rapidly
- Excellent communication skills with confidence speaking on the phone and ability to build rapport quickly
- Resilience and persistence - comfortable with high-volume outreach and handling rejection positively
- Self-motivated with strong work ethic and ability to work independently toward targets
- Organized and detail-oriented with ability to manage multiple prospects simultaneously
- Basic understanding of CRM systems (Salesforce experience is a plus but not required)
- Interest in technology, real estate, or mobility sectors
- Located in or willing to relocate to London area
- Fluency in English is mandatory
- 0-2 years of sales experience (entry level welcome with right attitude and aptitude)
- Attractive base salary up to £36,000 dependent on experience, with a model that recognizes high performers
- An attractive bonus scheme with performance-based incentives tied directly to meetings booked and deals influenced, paid quarterly
- An annual allowance of £1,500 for learning and growth in your role
- An initial contract of 12 months with strong potential for progression to Account Executive role
- 24 days holiday plus UK bank holidays
- Comprehensive training program with regular coaching and mentorship from senior team members
- Clear career progression path to Account Executive within 12-18 months for top performers
- Pension scheme
- Latest tech equipment (laptop, phone, headset)
- Numerous growth and development initiatives, training, and projects
- Access to learning resources and sales methodology training
- Initial screening with the recruiter (30 minutes)
- Interview with UK Sales Lead (45 minutes)
- Role-play exercise: cold call scenario (30 minutes)
- Interview with Commercial Director + meet the UK team
- Offer