Senior Analyst - Marketing Mix Modelling

Senior Analyst – Marketing Mix Modelling | London | £40,000-£65,000

Join a global leader in media investment analytics and shape the future of data-driven marketing.

Peaple Talent is proud to be partnering with a world-renowned agency that empowers the biggest brands with evidence-based insights to supercharge their media investment. Through the smart application of data, analytics, and independent thinking, they help businesses make better decisions and drive meaningful results.

🚀 As part of exciting expansion plans, we’re looking for multiple Senior Analysts with expertise in Econometrics and Marketing Mix Modelling (MMM) to join their high-performing team.

💼 What You’ll Be Doing:

As a Senior Analyst, you'll be at the forefront of delivering advanced MMM and econometric modelling projects. From initial data exploration to presenting actionable insight, you’ll play a key role in helping clients get the most from their marketing spend.

• Transform complex data and model outputs into actionable insights that create real value
• Deliver high-quality MMM and analytics projects across major client accounts
• Build strong, consultative relationships with internal teams and external clients

What We’re Looking For:

You’re a commercially savvy analyst with a passion for turning data into strategic action. You’ve worked hands-on with MMM projects and are comfortable navigating marketing/media datasets to uncover trends and efficiencies.

• Solid coding experience in SQL, R or Python
• Strong understanding of marketing, media, and promotional strategies
• Demonstrable hands-on experience in Marketing Mix Modelling
• A confident communicator and collaborative team player
• Analytical thinker with the ability to translate data into business impact

🎁 What’s On Offer:

💰 Competitive salary: £40,000 – £65,000

🌴 25 days holiday + bank holidays

🏡 Flexible hybrid working (2-3 days/week in office)

🩺 Healthcare cash plan & Life Assurance (3x salary)

📚 Training and development (internal & external support)